Can you believe it’s already 2019? In this article, we’re celebrating 2018 and sharing what’s to come in 2019.

Looking back on 2018

As a whole, 2018 was a big year for us. We dove into the concept of the “Perfect Figure” and partnered with a group of amazing women to remind you that all figures are perfect in their own beautiful ways through our #PerfectFigures campaign.

We published article after article on bra fitting, bra sizing, and lingerie care to help you find bras to help you navigate the tricky world of bra shopping.

We interviewed some of the best lingerie stores (with more to come in 2019) and shared dozens of reasons why you should shop local on our blog.

We introduced new styles

2018 was full of new styles. In the spring, we launched a strapless Low-Back Bustier in Black, Pearl White, and Nude for special occasion dresses and wedding dresses that provides the support and shaping you’ve been searching for.

Two new wireless bras, the Aline Wire-Free Padded Bra and Emma Soft Padded Bra, followed shortly after. Both styles offer the perfect amount of support and lift without any underwire.

We also introduced a new bralette, the Dalis Bralette, in super soft modal and lace. This gorgeous style features a snug band, seamed cups for shaping, lace trimmed straps, and a J-hook that converts the bra to a racerback style with a flick of the wrist.

We launched MOD By Parfait, a new lingerie and swimwear line

One of the most exciting events of the year involved the launch of our sister line, MOD By Parfait. This first limited-edition collection launched with a mix of basics and trendy styles in neutral hues.

For Autumn/Winter 2018, we took the creative direction further and introduced a stunning Cross Plunge Padded Bra, lacy Unlined Wire Bra, supportive Racerback Bra, wire-free padded Strapless Bra, and luxe lurex-threaded Bodysuit with endless styling options. If you loved our 2018 collections, you’re going to love what’s coming in 2019!

Coming in 2019

Our first ever nursing bra

Speaking of 2019, big things are coming. After years of development, our first Nursing Bra is launching this spring in Black and Bare. The stunning style is designed with lightweight cups, a supportive band lined in power mesh with a triangle-patterned tricot overlay, and, best of all, an easy to use nursing hook that can be opened with one hand.

For Spring 2019, we’re also launching three new lingerie collections you won’t want to miss. Briana, a glam collection with beautiful floral embroidery, leads the way with a Padded Bra, Unlined Wire Bra, Bikini, and Highwaisted Brief.

Effortlessly chic Ciara is up next with a comfortable yet supportive Bralette and matching Bikini. The wireless fabric and moisture-wicking of the Bralette will keep you comfortable all day long – making this a great lounge bra or sleep bra too.

Last in the lineup is the Vanna collection, complete with a sexy Plunge Padded Bra, supportive Unlined Wire Bra, and matching Hipster trimmed in floral lace.

New colors

Of course, we couldn’t forget about your tried-and-true favorites, too. After listening to your feedback, we’ve added new colors to your favorite styles. Our popular Adriana and Enora collections will get fresh new color updates in beautiful Raspberry for spring.

Retro-inspired Charlotte is coming in a neutral-hued Blossom Print that is super easy to wear.

Lace stunner Cora will be updated in a soft Pale Blush shade. The Unlined Longline Bra offers support, shaping, and lift without any extra padding.

With Black and Navy Blue already available, our comfortable modal collection, Dalis, will see a warm, medium-toned shade added with Bare.

We’re giving lacy Sandrine a bridal-ready update in classic Ivory for spring as well.

Lastly, we’ll be introducing a new color, Surf, for our comfortable Parfait Panty So Essential collection and another new color, Raspberry, for our sexy Parfait Panty So Glam collection.

(Side Note: Don’t you just love when a favorite style comes in one than one color? We’re fans of buying multiples when you find a bra with a phenomenal fit. There’s nothing wrong with having a lingerie wardrobe full of the same styles if they boost your confidence and make you feel like a million bucks!)

Swimwear is coming

Our first swimwear line is set to follow, with four new collections launching just in time for summer 2019.

Christy, a vacation-ready collection in glam tropical print, includes a Tankini, Bikini Bottom, and One-Piece Swimsuit.

Stunning and supportive Farah features a ruffle-trimmed High Apex Unlined Bikini Top, Bikini Bottom, and One-Piece Swimsuit in black with emerald green trim.

Glam Keira offers a Halter Neck Bikini Top, High Waist Bikini Bottom, and One-Piece Swimsuit that transitions from the beach to dinner or shopping with the addition of a chic cover-up.

Chic Oceane features a Soft Padded Bikini Top, side-tie Bikini Bottom, and curve-hugging One-Piece Swimsuit that looks and feels amazing on.

We’re opening a storefront in India!

Have you heard the news? We’re opening a storefront in India in 2019. We’re looking forward to bringing our brand to India’s underserved plus size lingerie market. We’ll also be a part of India’s first-ever plus-size runway show in 2019. How exciting is that?

Thank you for another fabulous year!

Since the beginning, our mission has been to help women around the world find bras that fit incredible and feel amazing. If you’ve purchased our products, read our articles, or commented on a social media post, we want you to know that we are so grateful for your support. Thank you for sharing your beautiful selfies with us, taking time out of your busy day to like or comment on our posts, and for simply being a part of the journey. We can’t wait to show you what we have in store for 2019!

Looking for a lingerie review or more information on a product before purchasing? You’ve come to the right place.

In this series, we’re sharing our favorite styles (and a few reasons why you’re sure to love them too.)

Sandrine Plunge Longline Bra

Construction

The Sandrine Plunge Longline Bra is a sexy lace bra with a longline silhouette. The molded demi cups feature a plunging neckline and lace overlay that lifts and shapes the bust and frames the décolletage. This pretty style features a wide, multi-hook band that is as supportive as it is beautiful. Side boning in the band works to keep the bra in place – no need to worry about the bra rolling up throughout the day.

Aside from being aesthetically beautiful, the true beauty of this bra lies in its construction and fabrication. The molded cups are lined and designed to create a rounded shape that evens out asymmetrical breasts and provides lift and support without any extra padding. The lace overlay found on the cups, wings, and band feels lightweight and adds a romantic element to the flattering fit. This style works for a multitude of breast shapes. The plunging cut requires the center gore to be cut low – making this bra a good style for most round, tear drop, and wide set breast shapes.

Fit

The Sandrine Plunge Longline Bra features a power mesh-lined band with a lace overlay. Due to the firm fit and minimal stretch of the power mesh, the band fits very snug. If you find a firm band uncomfortable, you may want to opt for your sister size (up one size in the band and down one size in the cup) for this style.

From personal experience with this style, the cup size of your sister size will have relatively the same volume and will fit closely to your regular bra size while the band will provide a little room for a more comfortable fit. Also, the bra fits the same in all colors, so you can order with confidence if you’re purchasing one or two at a time (I wear and love the Black, Cameo Rose, and French Blue).

Related: Bra Shopping Guide: Tips For Buying New Bras

How to style the Sandrine Plunge Longline Bra

Before we get to styling the Sandrine Plunge Longline Bra, let’s talk about the impressive color range. This style is available in five colors (Black, Cameo Rose, French Blue, Wild Pink, and Burgundy) with bridal beauty Ivory on the way for Spring/Summer 2019. The Black and Cameo Rose are gorgeous neutrals and the French Blue, Wild Pink, and Burgundy are also surprisingly easy to wear (wear them anytime you’d opt for a black or bold colored bra).

The longline silhouette of the Sandrine Plunge Longline Bra lends itself to a bunch of different styling options. You could wear it as a top under a blazer, jacket, or cardigan and show off the stunning style on a night out or pair it with a button down, sheer top, or V-neck dress for a glam daytime look. Once you get used to the snug fit of the band, you’ll find that it nips in the torso and provides a smoother silhouette under clothing – making it a great choice to wear under a fitted dress or with a high waisted brief for a little shaping.

Sandrine Hipster

The Sandrine Hipster is a hipster cut panty in all-over lace. It features wide cut panels in sheer lace that hug curves without feeling restricting. This style runs true to size and has the perfect amount of stretch. It’s not meant to fit tight, but rather skim over the body. The lace is high-quality and doesn’t feel scratchy. The leg openings are cut thin and without elastic so you don’t have to worry about them digging into your thighs. The elastic at the waistband keeps the panty in place and doesn’t dig into hips. Aside from being feminine and classically chic, the Sandrine Hipster is one of those styles that is so comfortable you’ll forget you’re wearing underwear. If you’re looking for a replacement for your old, worn out undies (new year, new lingerie!), this is a style you’ll want in every color.

Care

Proper care is crucial if you want your lingerie to last. We recommend washing bras and panties in cold water and avoiding the dryer at all costs. Hand washing lingerie is the gentlest option (as it involves the least amount of agitation), but machine washing on the delicate cycle is also an option if you don’t have time to hand wash. If you do machine wash your bras, be sure to hook them first, separate the colors (bright colors may bleed onto your light-colored bras), and sort them into mesh lingerie bags. Panties should also be sorted by color and placed in separate bags so the bra hooks don’t snag delicate underwear.

To wash, use a gentle detergent or laundry soap designed for lingerie and wash them on a delicates cycle in cold water. Once they’re washed, either hang dry them (drape the center front of the bra over the hanger – don’t hang a wet bra by its straps) or lay them flat to dry (away from sunlight which can cause the colors to fade over time) with the cups facing up.

Lastly, be extra careful when storing your bras. For molded bras, line them up in a drawer with the cups facing up – one bra in front of the other. Unlined bras, bralettes, and non-molded sports bras can be folded in half and stacked on top of each other to save space. Panties can be folded and sorted by color or style in a lingerie drawer.

One last thing…

Education is a big part of my job as a bra fitter. I feel fortunate to be partnering with Parfait on creating lingerie-related content with the goal of helping readers make educated and empowered shopping decisions. There is so much to bra fitting that we can’t cover in a single blog post, so the goal since the very beginning of the blog has been to tackle it one article at a time.

If you have any questions about any of these products or if you would like us to do a review on one we haven’t done yet, let us know in the comments below.

Related: How To Build A Lingerie Wardrobe You Love

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Sandrine Plunge Longline Bra P5351 | Sandrine Hipster P5355 in Burgundy

No matter what anyone says, red isn’t only for Christmas and Valentine’s Day lingerie. We love wearing red lingerie all year long. This bold, racy color is surprisingly wearable under darker-hued t-shirts and dresses.

From tomato red to blue-based burgundy, we’re confident you’ll find a red shade that flatters your skin tone and makes you feel like a queen.

Below, our favorite red lingerie pieces:

1.  Casey Plunge Molded Bra 2801 in Ruby Wine

2.  Casey Boyshort 2805 in Ruby Wine

3.  Marion Contour Padded Bra P5391 in Tango Red

4.  Marion Hipster P5395 in Tango Red

5.  Charlotte Padded Bra 6901 in Red/Black

6.  Charlotte Bikini 6905 in Red/Black

7.  Lulu Underwire Bra P5612 in Scarlette

8.  Lulu Hipster P5615 in Scarlette

9.  Marion Unlined Wire Bra P5392 in Tango Red

10.  Marion Hipster P5395 in Tango Red

11.  Sandrine Plunge Longline Bra P5351 in Burgundy

12.  Sandrine Hipster P5355 in Burgundy

Red Plunge Bra

Casey Plunge Molded Bra 2801

The Casey Plunge Molded Bra is one of our favorite plunge bras for low-cut t-shirts. This supportive style features seamless, molded cups for a rounded shape under clothing, a snug band for a firm fit, pretty lace trim, and a plunging neckline that enhances cleavage – no push-up padding needed.

Casey Boyshort 2805

The Casey Boyshort is a boyshort style panty in smooth microfiber with lace details. The curve-hugging fit features wide panels for comfort and sexy coverage.

Red Contour Bra

Marion Contour Padded Bra P5391

Support, comfort, and style – the Marion Contour Padded Bra checks off all the right boxes. This t-shirt bra style features contour padded cups, a supportive band, and padded straps for comfort. Beautiful lace details along the band and center front are the perfect finishing touch.

Marion Hipster P5395

The Marion Hipster is a hipster style panty with microfiber and lace panels. This soft style offers moderate coverage and all-day comfort.

Red and Black Bra

Charlotte Padded Bra 6901

The Charlotte Padded Bra is a total showstopper. This sexy, retro-inspired style features a flattering balconette neckline, three-part foam cups with a satin fabric overlay to lift, center, and shape the bust, a power-mesh band for extra support, contrast color trim, luxe satin, and a phenomenal fit that suits petite, full-busted, and plus-size busts.

Charlotte Bikini 6905

The Charlotte Bikini is a bikini style panty with moderate coverage. Satin details add a little extra to the flirty fit.

Related: How To Build A Lingerie Wardrobe You Love

Red Bra with Embroidery

Lulu Underwire Bra P5612

The Lulu Underwire Bra is a supportive, three-part cup underwire bra that features sheer mesh cups with an embroidered floral design, a snug band, and a fuller coverage fit with a higher cut center gore designed to tact against the sternum.

Lulu Hipster P5615

The Lulu Hipster is a hipster style panty with moderate coverage. Pair with the matching Lulu Underwire Bra for an ultra-glam look.

Red Lace Bra

Marion Unlined Wire Bra P5392

The Marion Unlined Wire Bra is a beautiful style you’ll want to wear all year long. Three-part cups lift, shape, and center the bust while a supportive band keeps everything in place. The cups feel supportive without being bulky while the vintage-inspired details and padded straps are a beautiful touch.

Marion Hipster P5395

The Marion Hipster is a hipster style panty with moderate coverage. This sexy style features microfiber and lace panels and a curve-hugging fit.

Burgundy Lace Longline Bra

Sandrine Plunge Longline Bra P5351

Do you have a longline bra in your lingerie wardrobe? If not, you need the Sandrine Plunge Longline Bra. This supportive style features a wide, multi-hook band with side boning to keep the bra from rolling, demi cups with a plunging silhouette trimmed in lace that frames the décolletage, and adjustable straps to customize the fit.

Sandrine Hipster P5395

The Sandrine Hipster is a hipster style panty in sheer, all-over lace. The sheer lace has the perfect amount of stretch and feels so comfortable you’ll forget you’re wearing it.

Related: What’s The Best Place To Buy Bras?

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Which red lingerie set will you be picking up at your local lingerie store?

Featured image lingerie:

Charlotte Padded Bra 6901 | Charlotte Bikini 6905 in Red/Black

Bras are one of those things that you almost always want to try before you buy. Between the differences in sizing, fit, and styling between brands, they’re a bit of a gamble to buy online. If you’re anything like us, you’ve probably ordered a few bras in the past that ended up not working out. When you’re shopping alone, bra shopping can be frustrating, discouraging, and stressful. Plus, you then have to deal with the hassle of mailing the bras that didn’t work back and waiting for a refund.

Enter the brick and mortar lingerie store. Nothing compares to shopping at a physical store. Ordering online can be risky, but shopping in store is completely different. No need to spend hours reading reviews and comparing bras online, you’ll know for sure if something is a keeper when you’re shopping at a store.

If you’re tired of browsing through pages of bras online or if you’re looking for an easier way to bra shop (and get a bra fitting from a fit expert on the same day), a trip to your local lingerie store might be just what you need.

Here’s how to find the best lingerie stores near you:

Use our specialty store locator

The quickest and easiest way to find a local lingerie store? Our specialty store locator, of course. To find a nearby lingerie store, type your address, city name, or zip code into the search bar and a list of stores will show up. From there you can find each store’s phone number, address, and a link for directions. How easy is that?

Google can be a huge help

A Google search can also help you find lingerie stores in your area. Simply type in your zip code or city name and add “lingerie stores near me” into the search bar. A list of local stores will pop up on your screen in a matter of seconds. Stores that carry a selection of lingerie (such as Victoria’s Secret, Nordstrom, and Kohl’s) may show up in the search results too, so don’t be afraid to click on “More places” in the results box and dig through the list. Some of the best lingerie stores are hidden near the middle and bottom!

Related: How To Find A Local Lingerie Store You Will Love

Don’t forget about Yelp

Yelp is another search tool for finding local lingerie stores. With Yelp, you can also refine your search results to filter out the highest rated, most reviewed, and best matches for your searches. Yelp works similarly to Google – just type “lingerie store” into the “Find” box and your zip code (or you can select your Current Location) and Yelp will do the rest. If you’re looking for reviews for a local lingerie store, Yelp is the place to go.

Ask your friends for recommendations

We often ask our friends and family for restaurant recommendations, why not ask them for shopping recommendations too? Your best friend, sister, or mom might have a favorite spot that you’ll love too. Even if you prefer shopping solo, you’ll at least get an honest opinion on the store’s selection, customer service, and overall vibe. How amazing is that?

Final considerations

Online shopping has definitely changed the way we shop, but bras are typically better when bought in person. As such, we can’t recommend shopping at local lingerie boutiques enough. When you shop at a local lingerie boutique, you’re getting help from some of the most knowledgeable bra fit experts in the industry. They’re there to determine your bra size, hand pick bras for you to try, and make it so much easier for you to find bras that fit well and feel amazing on.

Related: Bra Shopping Guide: Tips For Buying New Bras

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Charlotte Padded Bra 6901 in Red/Black, Black, Floral Shimmer, Woodrose, Dusty Rose/Black, Bronze

Casey Plunge Padded Bra 2801 in Black/Rose Print

Estelle Padded Bra P5231 in Black

Sandrine Plunge Longline Bra P5351 in Cameo Rose

Bra shopping is a process. As much as we’d love to go into a lingerie store and walk out with new bras in a matter of minutes, it never quite works out that way. In most cases, bra shopping starts before you walk into the store, so it’s best to be prepared.

In this guide, we’re sharing a few things you can do to make bra shopping a little easier. Read on for everything you need to know.

Start with a bra fitting

If you haven’t had a bra fitting in six months or more, you’ll want to get fitted before buying new bras. If you’ve never had a bra fitting before, here’s what to expect: a bra fitter will measure your bust in the fitting room, determine your bra size, pick out bras for you to try, and check the fit of each bra to make sure they’re fitting you right. Bra shopping is a personal experience, so if you’re not comfortable with removing your shirt for a fitting or having your bra fitter check each bra in the fitting room, you can always let her know. Bra fitters want to make your bra shopping experience as easy and pleasant as possible – and communication and comfort are key to a good bra fitting.

Set a bra budget

How many times have you walked into a store and wanted to buy everything? To avoid going over budget, determine how much you’re comfortable with spending before you walk in the door. Be upfront with your bra fitter and let her know if you’re only looking for one or two bras or if you have a certain amount in mind you’re willing to spend on new lingerie. The same goes for online – know your budget, search for coupons and promo codes before adding an item to your cart, and don’t be afraid to pause and walk away from the computer if you feel overwhelmed. New lingerie can be pricey and stressful to shop for, but you’ll feel more in control (and be less likely to have buyer’s remorse) if you set a budget ahead of time.

Related: 4 Ways To Make Bra Shopping More Fun

Charm Molded Balconette Bra | Charm Bikini in Spring Print

Make a list of what you need

Overwhelmed by all of the bra styles out there? You’re not alone. If you want to make bra shopping easier and more enjoyable, make a list of the bras you need before you start shopping. Go through your bras and identify the bras you want to keep, donate, or toss. Then determine which bras your wardrobe is missing. If you’re building a new lingerie wardrobe from scratch, start with 2-3 everyday bras, 1 bralette, 1 sports bra, 1 strapless bra, and 1 beautiful lingerie set that makes you feel like a queen. Depending on your lifestyle, you may want to adjust the list to reflect what you’ll wear on a weekly basis. For example, if working out is important to you, you’ll need another sports bra or two so you can rotate your bras and always have one to wear on laundry day.

Shop smart

Searching for a strapless bra for a special occasion dress? Bring the dress with you. Do you live in t-shirts and comfy tops? Wear a t-shirt when you’re bra shopping so you can see how the bra will look under a favorite top. Shopping smart applies to online shopping too. Sign up on the email lists of your favorite lingerie stores so you never miss a sale. Consider following them on social media if you check Instagram more than your email. Buy a few new bras throughout the year and stock up on the fun colors and styles you’ve wanted to try during the big mid-year and end-of-the-year sales (like Black Friday and after Christmas) to get the best deals.

Try on everything and critique it thoroughly

Before buying a new bra, check the return policy. If you’re taking a chance on a store or brand you’ve never purchased before, you’ll want to know the return and exchange policy in the event the bra doesn’t work out. After purchase and before taking the tags off, wear the bra for a few minutes. Remember: A bra might feel different at home than it did in the store. While you’re wearing it, note how the underwire feels, make sure your breast tissue stays within the cups, check the fit of the bra straps (do they fall off your shoulders or do they stay put?), check the fit of the band (does the band stay in place or does it move up your back?), and check if the fit changes when you’re going about your day. Once you’ve decided the bra is a keeper, take off the tags and wear it with confidence.

Related: Why It’s Important To Know Your Breast Shape

Charm Molded Balconette Bra | Charm Bikini in Garden Print

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Evoke Bralette A1582 | Evoke Bikini A1583 in Ivory/Petal

Ready to brighten up your lingerie wardrobe? We can’t think of anything better than a blue lingerie set. Blue is one of our favorite colors for lingerie. In shades of pale blue, bright blue, and navy blue, this universally flattering color suits blondes, brunettes, redheads, and every hair color in between. From bright blue bralettes to moody blue longline bras, you’re sure to find a silhouette you’ll love.

Below, our favorite blue lingerie pieces:

 1.  Sandrine Unlined Wire Bra P5352 in French Blue

2.  Sandrine Hipster P5355 in French Blue

3.  Mariela Contour Padded Bra P5581 in Nightshadow Blue/Black

4.  Mariela Bikini P5583 in Nightshadow Blue/Black

5.  Marion Contour Padded Bra P5391 in Lapis Blue

6.  Marion Hipster P5395 in Lapis Blue

7.  Adriana Lace Bralette P5482 in Sky Blue

8.  Adriana Bikini P5483 in Sky Blue

9.  Romina Unlined Wire Bra P5522 in Mediterranean Blue

10.  Romina Hipster P5525 in Mediterranean Blue

11.  Marion Unlined Wire Bra P5392 in Lapis Blue

12.  Marion Hipster P5395 in Lapis Blue

13.  Sandrine Plunge Longline Bra P5351 in French Blue

14.  Sandrine Brazilian Thong P5354 in French Blue

15.  Dalis Bralette P5641 in Navy Blue

16.  Dalis Hipster P5645 in Navy Blue

Blue Lace Bra

Sandrine Unlined Wire Bra P5352

The Sandrine Unlined Wire Bra offers the perfect amount of support, shaping, and lift. Sheer three-part lace cups and a power mesh-lined band enhance and support your bust.

Sandrine Brazilian Thong P5354

The Sandrine Brazilian Thong is a Brazilian thong style panty in all-over sheer lace. Minimalist panels hug curves without feeling restricting.

Blue Contour Bra

Mariela Contour Padded Bra P5581

Update your lingerie wardrobe with the Mariela Contour Padded Bra. This sexy style features padded satin demi cups, contrast lace details, a supportive bra band, and an unexpected keyhole detail at center front.

Mariela Bikini P5583

The Mariela Bikini is a bikini style panty with moderate coverage. It features satin panels and stunning lace details.

Blue T-Shirt Bra

Marion Contour Padded Bra P5391

T-shirts bras are one of the most versatile bra styles and the Marion Contour Padded Bra is no exception. This supportive style features seamless molded cups for a rounded look under clothing, padded straps for comfort, and a supportive bra band with a pretty lace overlay.

Marion Hipster P5395

The Marion Hipster is a hipster style panty with moderate coverage. It features stretch microfiber panels with lace details.

Blue Lace Bralette

Adriana Lace Bralette P5482

Supportive and sexy – what more could you want in a bralette? The Adriana Lace Bralette is a supportive bralette designed as a wireless alternative to wired bras. This stunning style features seamed cups that shape and contour the bust without adding bulk, beautiful lace straps, and side boning in the band to keep the bra in place.

Adriana Bikini P5483

The Adriana Bikini is a bikini style panty with moderate coverage. Pair with the matching Adriana Bralette to complete the look.

Related: 7 Ways To Style A Bralette As Outerwear

Blue and Black Bra

Romina Unlined Wire Bra P5522

Support meets comfort in this sporty-chic style. The Romina Unlined Wire Bra features three-part cups to lift, center, and shape the bust, a supportive bra band, and eye-catching contrast trim.

Romina Hipster

The Romina Hipster is a hipster style panty with moderate coverage. This sporty style features microfiber and mesh panels and an elastic waistband in a contrasting color.

Blue Lace Unlined Wire Bra

Marion Unlined Wire Bra P5392

The Marion Unlined Wire Bra is a sexy and supportive demi bra with vintage-inspired flair. This flirty style features balconette cups, three-part cups decked out in lace, padded microfiber straps, and a supportive bra band with side boning.

Marion Hipster P5495

The Marion Hipster is a hipster style panty with microfiber and lace panels. Pair with the matching Marion Unlined Wire Bra or Marion Contour Padded Bra to complete the look.

Blue Lace Longline Bra

Sandrine Plunge Longline Bra P5351

Show off your shape in this plunging style with lace cups and a flattering longline silhouette. A structured multi-hook bra band with boning helps to keep the Sandrine Plunge Longline Bra in place.

Sandrine Hipster P5352

The Sandrine Hipster is a hipster style panty with sheer, sexy coverage. Stretch lace adds comfort to the all-over lace fabrication.

Navy Blue Bralette

Dalis Bralette P5641

The Dalis Bralette is all about comfort, support, and style. This wireless style features modal for comfort, a wide bra band for strong support, and lacy details for effortless style.

Dalis Hipster P5645

The Dalis Hipster is a hipster style panty with moderate coverage. Soft modal panels provide all-day comfort while the lace trim is a beautiful design detail.

Related: What’s The Best Place To Buy Bras?

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Which blue lingerie set will you be picking up at your local lingerie store?

Featured image lingerie:

Dalis Bralette P5641 | Dalis Hipster P5645 in Navy Blue

Is there anything classier or more timeless than black lingerie? We can’t think of anything. Black is one of the most versatile colors you can wear. Plus, it goes with pretty much everything in your closet. Bralettes, wireless bras, demi bras, and padded bras can all be found in fashion’s inkiest shade. Feel comfortable in a soft modal bralette and lounge-worthy hipster, flatter your figure in a seamless black t-shirt bra and minimalist bikini, or add a little glam to your everyday look with a lacy black bra and matching hipster panty. From sheer to completely opaque, there’s a black lingerie set for every outfit and occasion.

Below, our favorite black lingerie pieces:

 1.  Elissa Strapless Contour Bra P5011 in Black

2.  Elissa Bikini P5013 in Black

3.  Matilda Racerback Bra P53113 in Black

4.  Matilda Hipster P5315 in Black

5.  Charlotte Padded Bra 6901 in Black

6.  Charlotte Highwaist Brief 6917 in Black

7.  Adriana Lace Bralette P5482 in Black

8.  Adriana Bikini P5483 in Black

9.  Emma Wire-Free Soft Padded Bra P5491 in Black

10.  Emma Hipster P5495 in Black

11.  Marion Unlined Wire Bra P5392 in Black

12.  Marion Hipster P5395 in Black

13.  Lulu Underwire Bra P5612 in Black/Pewter

14.  Lulu Hipster P5615 in Black/Pewter

Black Strapless Bra

Elissa Contour Strapless Bra P5011

The Elissa Contour Strapless Bra is one of the best lingerie investments you can make. This supportive strapless bra features a wide bra band lined in power mesh with a lace overlay, seamless molded cups in microfiber for a smooth look under clothing, and side boning in the band to keep the bra in place. And if that isn’t enough, it comes with removable straps so you can wear the bra five different ways – strapless, regular, halter, crisscross, and one-shoulder. We can’t think of a better bra to bring on your next vacay.

Elissa Bikini P5013

The Elissa Bikini is a bikini style panty with sexy sheer lace and microfiber panels. A delicate bow and gem embellishment at the waistband adds beautiful detail.

Black Racerback Bra

Matilda Racerback Bra P53113

You wouldn’t believe how versatile the Matilda Racerback Bra is! An ideal choice for racerback tops, the low-plunging neckline brings the bust front and center for a flattering front. The straps are designed to stay on the shoulders – making this bra a great choice for anyone with narrow shoulders. Plus, the front closure makes it easy to take on and off.

Matilda Hipster P5315

The Matilda Hipster is a bikini style panty with moderate coverage. It features an all-over microfiber fabrication with sheer lace panels.

Black Satin Bra

Charlotte Padded Bra 6901

The Charlotte Padded Bra is one of our most popular styles. This stunning style features foam-lined demi cups with a satin overlay, a flattering balconette-style fit, a power-mesh band for strong support, side slings to lift and center the bust, and adjustable straps. Both effortless and dressy, this beautiful bra is sure to be a favorite of yours for years to come.

Charlotte High Waist Brief 6917

What better way to show off a vintage-inspired style than with an equally luxurious brief? We love the flattering high waisted design, full coverage fit, and contrasting satin and matte fabrication of the Charlotte Highwaist Brief.

Black Lace Bralette

Adriana Lace Bralette P5482

Yes, sexy and supportive bralettes do exist! The Adriana Lace Bralette is a supportive bralette designed for full busts. Seamed cups shape and contour the bust while enhancing your natural shape. A wide bra band lined in power mesh provides firm support. Thick straps with a lace overlay are a beautiful and comfortable touch.

Adriana Bikini P5483

Pretty enough to wear while lounging at home or out running errands, the comfort of the Adriana Bikini is out of this world. We love the soft microfiber back panels and pretty lace front panel made of the same lace as the Adriana Lace Bralette.

Related: 7 Ways To Style A Bralette As Outerwear

Black Wireless Bra

Emma Wire-Free Soft Padded Bra P5491

Looking to replace your wired bras with wireless bras? We’d opt for the Emma Wire-Free Soft Padded Bra in every color. This wire-free style features seamless molded cups for a rounded shape, a smooth microfiber fabrication, and a low plunging neckline for enhanced cleavage.

Emma Hipster P5495

The Emma Hipster is a hipster style panty with moderate coverage. The all-over microfiber fabrication provides comfort and skims over curves for a flattering fit.

Black Lace Unlined Bra

Marion Unlined Wire Bra P5392

We’re firm believers that you shouldn’t save your lingerie for a special occasion – every day is an excuse to dress up in your prettiest lingerie. The Marion Unlined Wire Bra is one of the most glamourous bras we’ve designed – and it’s actually quite wearable. The lacy demi cups are lightly lined for comfort. The keyhole detail at center front is unexpected and fabulous.

Marion Hipster P5495

The Marion Hipster is a hipster style panty with microfiber and lace panels. The waistband and leg openings are comfortable without being at all restricting. Perfect for everyday wear.

Black Lace Longline Bra

Sandrine Plunge Longline Bra P5351

This retro-inspired longline bra is a beautiful addition to any lingerie wardrobe. Equally wearable under a sheer top or on its own under a fitted jacket, the Sandrine Plunge Longline Bra flatters any bra size. We love the supportive bra band with a multi-hook and eye closure that smooths out curves, demi cups with a low plunging neckline, and the addition of side boning of the bra band to keep the place in place.

Sandrine Hipster P5352

The Sandrine Hipster is a hipster style panty with wide lace panels and a sexy fit. All-over lace reads both sexy and chic.

Sheer Black Bra with Embroidery

Lulu Underwire Bra P5612

The Lulu Underwire Bra is an underwire bra style with stunning embroidery decorating the cups, a full coverage fit, and a stretch mesh fabrication that flatters the bustline without adding any extra inches.

Lulu Hipster P5615

The Lulu Hipster is a hipster style panty in sheer mesh with moderate coverage. Lace panels at the front add beautiful detail to the effortlessly sexy style.

Related: What’s The Best Place To Buy Bras?

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Which black lingerie set will you be picking up at your local lingerie store?

Featured image lingerie:

Sandrine Plunge Longline Bra P5351 | Sandrine Hipster P5355 in Black

Elissa Strapless Bra P5011 | Elissa Bikini P5013 in Black

Marion Unlined Wire Bra P5392 | Marion Bikini P5395 in Black

Matilda Contour Plunge Padded Bra P5311 | Marion Hipster P5315 in Black

Adriana Lace Bralette P5482 | Adriana Lace Bikini P5483 in Black

Carole Unlined Wire Bra 3102 | Carole Bikini 3105 in Black

Unsure what bra size to buy? We’re here to help. Read on for our top bra shopping tips.

Get a bra fitting first

When was the last time you had a bra fitting? If it has been six months or longer since your last fitting, it’s time. Bra fittings are the secret to finding bras that fit and your local lingerie store is the best place to go for a bra fitting. At a bra fitting, a fitter will determine your bra size, pick out bras for you to try on, and help you shop for new lingerie. Think of the bra fitter as your lingerie personal shopper. She’ll pull from her extensive knowledge to recommend the best styles for your breast shape, bra size, style preferences, and budget. And a bra fitting is typically free. What more could you ask for?

Use your bra size as a guide

You’ve probably heard that your bra size is more of a guide than a set rule. It’s true. Bras can fit differently from brand to brand. Here’s a familiar scenario: You just tried on two different bras that are the exact same bra size. You notice that the second bra fits different than the first bra. In fact, you’d probably need to go up a size in the band and down a size in the cup (your bra sister size) to get the best fit.

How can two bras that are the same size fit completely different? This is partially due to the fact there isn’t a universal sizing standard in the lingerie industry. This means that a 34D in one bra can fit different from a 34D in another bra. This also means that you need to take other factors into consideration when trying on bras – like the fabric, style, and construction – to get a great fit. Relying on your bra size alone may not be the best choice. But being open-minded to trying on different brands and styles until you find the one that works for you is the best decision you can make.

Related: Bra Sizing Explained: Here’s How Bra Sizing Works

Focus on the fit of the bra

You’ve probably heard that your bra size is more of a guideline than a set number. Instead of worrying about the size, focus on the fit and the feel of the bra instead. Consider these questions when you’re trying on bras: “Does this bra feel comfortable?”, “Does the underwire poke me or hurt at all?”, “Do I need to adjust the straps more?”, “Does the band feel too tight or too loose?” Don’t be afraid to wear the bra for a few minutes and move, stretch, and jump in the fitting room (this is especially important for sports bras because you’ll want to check if your breast tissue is contained when you’re moving around).

Get help from a local lingerie boutique

Unless you’re replacing an old style or buying a new color in a favorite bra, bra shopping is never easy. We always suggest shopping for lingerie a local lingerie boutique. In addition to a large size selection (A to N cup and beyond), a lingerie boutique is sure to have the expert help you need when picking out new bras. No need to worry about grabbing a bunch of bras and hoping they’ll work out. A bra fitter will do all the work for you. Doesn’t that sound amazing?

We hope these tips help you find bras that fit well and feel amazing. For more help with bra fitting and bra sizing, head over to your local lingerie boutique.

Related: How To Find A Local Lingerie Store You Will Love

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Lulu Underwire Bra P5612 | Lulu Hipster P5615 in Black/Pewter

Choosing a bra is never easy. Even when you have drawers full of beautiful bras, it can still feel like you have nothing to wear.

If you’re unsure which bra to wear, we’re here to help.

Here’s how to choose the right bra for any occasion or outfit:

Consider the occasion

Wondering which bra you should wear? Consider the occasion first. If you’re going to a work party or networking event, it’s typically best to wear a neutral bra that provides coverage and is out of sight. Hidden support is key here. Full coverage t-shirt bras and molded bras will do the trick. A t-shirt bra or contour bra provides a seamless, rounded shape while the full coverage fit keeps breast tissue comfortable and completely contained.

Getting ready for a fun night out? Opt for a plunge bra or pretty longline bra decked out in lace. A longline bra can also be worn as outerwear, so don’t be afraid to pair this pretty piece with a high waisted skirt or jeans and show off your lingerie. Weekends call for lounge bras or bralettes, wire-free bras and wireless bras can be worn anytime, strapless and plunge bras work perfectly under strapless tops and dresses with plunging necklines.

Related: 7 Reasons To Wear Pretty Lingerie Every Day

Consider your outfit

Choose lingerie that complements your outfit. That doesn’t mean that your bras and underwear have to match (we’re fans of mixing and matching our lingerie), but it does mean that you’ll want to consider your outfit. T-shirts and fitted tops and dresses call for seamless contour bras and seamless underwear underneath. With a slouchy sweater or looser fitting top, you can get away with a beautiful lace bra with unlined cups or a daring plunge bra with pretty details. It’s totally up to you.

When it comes to strapless tops and dresses, your best bet is a well-fitting strapless bra. Tucking the straps of your favorite plunge bra into your dress may save you a trip to the lingerie store, but it won’t be nearly as supportive as an actual strapless bra. When shopping for a supportive strapless bra, look for a wide bra band and anti-slip silicone tape on the inside of the cups and wings (avoid silicone tape if you have a latex allergy). Side boning (to keep the bra band from rolling up) and molded contour cups (to keep your breast tissue lifted and in place) may also be worth considering in a strapless bra.

Consider the fit

The bra you choose will come down to the occasion and your outfit, among a few other factors. As with any undergarment, the fit is key. Try to avoid wearing the ill-fitting bra in the back of your closet that you’ve been meaning to throw away. If you’re struggling with finding bras that fit well and feel amazing, we suggest visiting your local lingerie store for a bra fitting. The bra fitters at your local lingerie store are there to make recommendations and help you find bras that fit. From a new bra or two to a whole new wardrobe, they’ll pick out bras that will make getting dressed in the morning even easier.

Related: 4 Ways To Make Bra Shopping More Fun

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Nouveau Strapless Bra A15312 | Nouveau Brazilian Thong A1534 in Black

Lingerie is notoriously difficult to shop for. Just when you think you’ve figured out your bra size, the inevitable happens: the lingerie brand discontinues your favorite style, you find out your go-to store doesn’t carry your new bra size (we’ve included three excellent Victoria’s Secret alternatives below), or you realize that you want a different style entirely (like a bralette or wireless bra, for example).

If you’re looking for a new store to buy lingerie from, this article is for you. Read on for the best places to buy bras.

Local lingerie boutiques

Local lingerie boutiques are the perfect place to buy new bras. Whether you’re shopping for a few new bras or a whole new lingerie wardrobe, the trained experts at lingerie boutiques have you covered. They’ll help you find exactly what you need and make sure you buy the right sizes in everything you pick out. We recommend local lingerie stores because you can find a wide selection of bras in sizes from 28A to 46N at lingerie boutiques – making it easier than ever to shop for hard to find sizes. Many lingerie boutiques are also trained to help with first-time bra fittings, maternity bra fittings, and mastectomy bra fittings, as well. The safe, judgment-free zone they create can help anyone feel comfortable getting a bra fitting while their top-notch customer service ensures you’re given the VIP treatment the moment you walk in the door.

Related: Ask A Bra Fitter: What Are Bra Fittings Like?

Department stores

Have you ever shopped at a department store for lingerie? Many department stores such as Nordstrom and Lord and Taylor offer in-store bra fitting services in addition to a variety of styles and sizes. Nordstrom also offers on-site alteration services, so you can get a bra’s straps or band professionally tailored for the best fit. Department stores may seem like a pricey choice for lingerie, but when you’re buying pieces that you’ll wear 8+ hours a day, 7 days a week, you’ll be glad you made the investment. Additionally, their sale rack, annual sales (Nordstrom’s Anniversary Sale), and off-price stores (Nordstrom Rack) can’t be beat if you’re shopping for new lingerie on a budget.

Online stores

Online stores may not offer the same bra fitting services that local lingerie boutiques and department stores provide, but you can find great deals on lingerie online. Of course, shopping for lingerie online can be tricky, so we suggest only ordering online if you’re already familiar with a brand’s sizing, if you’re re-purchasing a favorite bra, or if they have a hassle-free return and exchange policy. Online shopping can also be helpful if you don’t have a lingerie store nearby. Unfortunately, not all of us have the luxury of living near a lingerie store. Plus, many of our favorite lingerie boutiques have online stores as well. While it may not be the same as an in-store experience, you can still support and purchase lingerie online from some of the best lingerie stores in the world.

What’s your favorite place to buy lingerie? Let us know in the comments below!

Related: How To Save Money On Bras

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Marion Unlined Wire Bra P5392 | Marion Hipster P5395 in Tango Red