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Every woman needs at least a few matching bra and panty sets in her lingerie drawer. Because it’s the little things – like putting on lingerie that matches – that makes you feel polished and confident for the day. Mod by Parfait’s lingerie is designed with quality and comfort top of mind. And, its collection ...read more →



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Self affirmations are sayings or phrases that you can read, write down, or say to yourself to remind you of a certain feeling or thought. If you’re feeling sick, tired, negative, worried, stressed? Affirmations are a way to gently bring you back to the present and change the mindset you’re currently in. Never tried one ...read more →



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Once you’ve found your perfect bra and made it yours, it goes without saying that you want to keep it looking great for as long as possible. And whilst no bra lasts forever, even your everyday favourites should survive longer than just a few months before they begin looking shabby and worn. If your bras ...read more →



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2017 has been an incredible year for us – we released our first minimizer bra, expanded our sizing for Parfait (A to K cups!), traveled to trade shows around the world, answered more reader questions than ever before, and teamed up with some of the most incredible and inspiring women we’ve ever met on our ...read more →


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Wearing matching lingerie makes every woman feel like a queen. At Parfait, we design our lingerie with comfort and femininity in mind, so we’ve created a variety of lingerie options for every occasion. Here are eight go-to bra and panty sets for the woman who likes to wear matching lingerie:  1.  Adriana Lace Bralette + ...read more →



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Real talk: There’s something about putting on a cute bra that makes us feel ready for anything. Maybe it’s something as simple as a bow detail at the center gore on a push-up bra, or patterned lace and scalloped trip on a padded bra. Regardless, there are some bras that simply give us an instant ...read more →


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Having go-to, comfortable bras for everyday wear is essential for every woman. And remember, you need more than one comfy bra on-hand so you can rotate bras for proper laundering. Looking to add some additional comfort-packing bras to your lingerie drawer? You’ve come the right place! We’ve pulled together a list of some of Parfait’s ...read more →



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Have you ever struggled with finding bras that fit and didn’t know where to turn? Welcome to our Best Lingerie Stores series, where we’re chatting with the best local lingerie stores and sharing their bra fitting expertise with you. These lingerie stores have helped hundreds of thousands of women find their favorite bras — and they want to ...read more →



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For years, I wished I had bigger boobs. I was bummed about my small boobs. I thought having a bigger bust would make me feel more confident – in a swimsuit or in a nice blouse. And, I just wanted to have cleavage. However, I’m now at a place where I love and embrace my ...read more →



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Hardly anything surpasses the frustration of struggling to find your bra size. If you’re an H cup, listen up: We know it’s not the easiest size to find, but we’re here to tell you that there are plenty of stores that carry it in a range of styles — from sports bras and demi-cup bras ...read more →


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