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can chest exercises lift breasts - Can Chest Exercises Perk Up Your Boobs?

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I can’t be the only one who has ever wondered if there’s a way to get perkier boobs. Push-up bras are one thing, but what about an all-natural lift? Is it possible? According to my research, it sure is. But first, a little background on the subject. Why do breasts change with age? It isn’t ...read more →



size inclusive definition

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These days, the word “inclusive” gets thrown around a lot, from workplace seminars to workouts to advertising. According to the Oxford English Dictionary, “inclusive” means: “including all the services or items normally expected or required.” Which may initially sound like gibberish but works perfectly when talking about body positivity and being size inclusive. It can ...read more →


swimwear styles 2018

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It may feel as though the new year has only just dawned, but soon enough, the summer breeze will be blowing. If you’ve yet to find a swimsuit that you absolutely adore, you’ve come to the right place. Here’s how you can define your swimsuit style this year:  Take your time to look around Before ...read more →


sagging breasts

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There’s no doubt about it: Sagging in the bust department can be a real bummer. Many women are affected by this issue for a wide variety of reasons, including menopause, significant weight loss, genetics, or mere age (and, let’s face it, gravity). Not wearing a supportive bra can also contribute to sagging, which is why ...read more →



pregnancy bra size change

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Feel like you’re not quite filling out that push-up bra, or spilling out of that demi-cup bra all of a sudden? You may not be imagining things. Breasts can shrink or expand for a variety of reasons — and an augmentation surgery isn’t the only reason why your boobs might be looking bigger or smaller, ...read more →


matching lingerie sets

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Every woman needs at least a few matching bra and panty sets in her lingerie drawer. Because it’s the little things – like putting on lingerie that matches – that makes you feel polished and confident for the day. Mod by Parfait’s lingerie is designed with quality and comfort top of mind. And, its collection ...read more →



self affirmation

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Self affirmations are sayings or phrases that you can read, write down, or say to yourself to remind you of a certain feeling or thought. If you’re feeling sick, tired, negative, worried, stressed? Affirmations are a way to gently bring you back to the present and change the mindset you’re currently in. Never tried one ...read more →



how to make bras last longer

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Once you’ve found your perfect bra and made it yours, it goes without saying that you want to keep it looking great for as long as possible. And whilst no bra lasts forever, even your everyday favourites should survive longer than just a few months before they begin looking shabby and worn. If your bras ...read more →



parfait lingerie blog

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2017 has been an incredible year for us – we released our first minimizer bra, expanded our sizing for Parfait (A to K cups!), traveled to trade shows around the world, answered more reader questions than ever before, and teamed up with some of the most incredible and inspiring women we’ve ever met on our ...read more →


bra panties match - 8 Matching Bra and Panty Sets Every Woman Needs

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Wearing matching lingerie makes every woman feel like a queen. At Parfait, we design our lingerie with comfort and femininity in mind, so we’ve created a variety of lingerie options for every occasion. Here are eight go-to bra and panty sets for the woman who likes to wear matching lingerie:  1.  Adriana Lace Bralette + ...read more →



where to buy cute bras

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Real talk: There’s something about putting on a cute bra that makes us feel ready for anything. Maybe it’s something as simple as a bow detail at the center gore on a push-up bra, or patterned lace and scalloped trip on a padded bra. Regardless, there are some bras that simply give us an instant ...read more →


comfortable pretty bras

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Having go-to, comfortable bras for everyday wear is essential for every woman. And remember, you need more than one comfy bra on-hand so you can rotate bras for proper laundering. Looking to add some additional comfort-packing bras to your lingerie drawer? You’ve come the right place! We’ve pulled together a list of some of Parfait’s ...read more →



now thats lingerie feature image - Best Lingerie Stores: Now That's Lingerie

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Have you ever struggled with finding bras that fit and didn’t know where to turn? Welcome to our Best Lingerie Stores series, where we’re chatting with the best local lingerie stores and sharing their bra fitting expertise with you. These lingerie stores have helped hundreds of thousands of women find their favorite bras — and they want to ...read more →


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