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It may be easy to tell when your bra is too small — for one, the band could feel tight around your rib cage, or your breast tissue could be spilling out of the cups. But what about when your bra is too big? This is an equally important fit issue to pay attention to. ...read more →


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When it comes to your bust, there’s hardly a more uncomfortable issue than soreness. When your breasts feel especially sensitive or tender, even something as simple as putting on a bra or hugging someone can feel painful. So why does this happen, and what can you do about it? Most women experience this feeling at ...read more →



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It goes a little something like this. You catch a glimpse in the mirror and notice that your breasts are bulging out of the cups on a demi-cup bra that used to fit you perfectly. Or, you suddenly have to fasten your favorite longline bra on the loosest hook. Maybe you can simply tell by looking at them. Regardless, ...read more →


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Pregnancy comes with a lot of changes to a woman’s body — and her breasts are definitely no exception. Suddenly, there are all kinds of new factors to consider when buying bras. The breasts may become fuller, heavier and potentially more tender. As a result, pregnant women often need to buy different styles and sizes ...read more →



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How do your bras fit? Your bra size will likely change a few times throughout your life. A few common causes: a change in weight, birth control, menopause, pregnancy, and a fluctuation in breast size from your period can all affect your bra size. As they get older, many women find that they no longer ...read more →


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Real talk: We love our sports bras. And what’s not to love? They’re comfortable, supportive, and come in a wide variety of colors and styles. Previously, sports bras were designed solely for working out, but in recent years, they’ve become far more versatile. These days, women are wearing sports bras outside of the gym — ...read more →



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Dressing each day should be nothing short of a pleasure. When you head to your wardrobe and drawers to pick out your clothing, you ought to enjoy every single moment of the experience. In those minutes, you get to choose what vibe you send out and what message you want to convey to the world. ...read more →


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Are you shopping for a bra to wear with a tricky neckline? We love our backless, strapless, and off the shoulder tops and dresses, but finding a bra to wear underneath can be challenging. An off the shoulder neckline is one of the most flattering and versatile styles. If you’re not showing off your shoulders, ...read more →


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Body positivity isn’t something that happens overnight. It’s a journey. You have to work at it every single day. That may sound difficult but breaking it down into small and simple habits could be the key to getting it right. Here are seven small but significant body positive habits to start today:  1.  Take your ...read more →



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Refreshing your lingerie wardrobe? Now is the perfect time to shop for new bras. There are so many beautiful bras out there for smaller cup sizes. Small busted women have a lot of options when it comes to lingerie. They can wear strapless bras, padded bras, racerback bras, unlined wire bras, and plunge bras, among ...read more →


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Question time: Do you adore your body in all its beautiful glory? Or, like many women, are you not even sure how to love your breasts? Self-confidence doesn’t come from the compliments other people give you. It comes from within yourself. So, without further ado, let’s take a look at some of the ways you can start ...read more →



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Love them or hate them – strapless bras are one of the most challenging styles to shop for. No matter how much we try to avoid shopping for a strapless bra, we all end up needing one at some point. If you’re convinced you’ll never find a strapless bra that fits, we’re here to change ...read more →


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When it comes to washing your lingerie, some no-nos are no-brainers. For instance, you may know that it’s not a good idea to toss your bras in the dryer, as the intense heat from the machine can wreak havoc on your delicates. You may also know that it’s a bad idea to wring out your bras or ...read more →



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Does your bra gap in the front? Gaping in the center gore or cups is a telltale sign of a poorly fitting bra. When you’re wearing the right bra, your breast tissue is fully contained in the cups, the band stays in place even when you raise your arms, and the straps never fall off your shoulders. ...read more →


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