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The bralette trend is here to stay. This light, unstructured version of a bra has swept its way across the lingerie industry and into women’s drawers everywhere, offering a more relaxed alternative that even full-busted people can wear. It’s a great choice for lazy days at home and for sleeping in at night, but bralettes ...read more →



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Here’s the thing about bra styles. You may have your favorites, and you may not feel like it’s necessary to know every single option available. But in fact, knowing the differences between every style can make you a smarter shopper: it can help you to more accurately and efficiently determine which ones will work best ...read more →



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A good strapless bra can be hard to find. Whether you’ve found your perfect fit or you’re still searching, here are a few necklines that work perfectly with strapless bras: Off the shoulder No one wants their bra straps to show when they’re wearing an off the shoulder top or dress. Off the shoulder necklines pair ...read more →


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From blush to magenta (and every rosy shade in between), pink is one of the prettiest colors for lingerie. We love how easy it is to dress up or down and how effortless it looks when worn year round. Pink can be paired with soft shades of ivory, cream, lavender, and baby blue or contrasted ...read more →




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There are some questions that we are too afraid to ask our girlfriends; questions that we don’t want to look silly for asking but that need answering all the same. Here’s one of them: Should you wear a bra when swimming? It’s a common thought. But what’s the truth of the matter? Let’s take a ...read more →


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Have you ever struggled with finding bras that fit and didn’t know where to turn? Welcome to our Best Lingerie Stores series, where we’re chatting with the best local lingerie stores and sharing their bra fitting expertise with you. These lingerie stores have helped hundreds of thousands of women find their favorite bras — and they want to ...read more →



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Tis the season to be jolly! Now that the festivities are well and truly underway, there may be one small thing on your mind. Body positivity is a year-round mission and it shouldn’t stop simply because there’s a massive holiday around the corner. If you want to stick to your #BoPo goals this season, here ...read more →



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Ready to revamp your lingerie look this holiday season? As you’re preparing to celebrate the festive period with parties and dinners, you may be thinking about what to wear. Why not add a little pizzazz to your event with a brand new piece of lingerie. If you’ve never worn a push-up bra, you may be ...read more →


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