Everyday, a new hero is born. Typically when we think of heroes, a nurse or firefighter or police officer might come to mind. While these individuals are all heroes, what if I told you that mothers are heroes too? When nurses and firefighters and police officers go home for the day, mothers are still working 24 hours a day, 7 days a week, 365 days a year. They don’t get paid vacation days or sick days or time off. From the moment you’re conceived to her last breath, your mother is there. She may not be in your life everyday, but that doesn’t mean that she isn’t thinking about you, worrying about your health, your safety, your future. No one is perfect, but love, especially a mother’s love, is the closest thing to perfection there is.

Wherever you are, whatever you’re doing, take a moment to appreciate your mom. Don’t wait until Mother’s Day to tell her how much she means to you. Tell her today. Send a text message, call her, leave a voicemail, visit her, bring her flowers. We don’t always have the option of choosing who comes and goes in our lives, but we do get to choose how hard we love.

This year, we created a video and penned an open letter to all moms. Mothers are heroes. Though they work one of the most challenging jobs, they don’t always get the recognition they deserve (and most will probably tell you that watching their baby grow up to be happy and fulfilled is a reward in itself). We wanted to recognize and celebrate all mothers. To thank them (and our own mothers) for the patience, hard work, and unconditional love they provide. The incredible, unwavering strength, kindness, and wisdom that they show. The support and encouragement that shape our lives and mold us into who we become.

We hope you share the video and letter with your mom and remind her how much she means to you.

Happy Mother’s Day!

Below, the full letter.

Dear Mom,

It’s not easy to describe just how much you mean to me. Maybe it’s because you mean more to me than words can describe. Through your strength, I’ve learned to never give up, even when faced with the toughest challenges. Through your kindness, I’ve learned the importance of being kind to others. Through your wisdom, I’ve learned how to treat everyone with respect and grace. Through your encouragement, I’ve learned how to rest and not quit. Through your example, I’ve learned how to stand up for myself and never compromise my values. 

Thank you for always being there for me. When I was scared, you comforted me. When I was sick, you healed me. When I was tired, you carried me to my bed and tucked me in. When I was heartbroken, you reassured me everything was going to be ok in the end.

Mom, you have the hardest job in the world and yet you do it every day without asking for anything in return. When I think back to all of the times I took you for granted when I was younger, never once did you give up on me. No matter how many times I hurt you or broke your heart, you were always waiting there for me with a hug. I am who I am today because of your love and I am so fortunate to have you as my mom.

Thank you for teaching me the importance of gratitude and staying humble. Thank you for supporting me in all of my endeavors. Thank you for encouraging me to never give up on my dreams. Thank you for lifting me up when I fell. Thank you for believing in me when I didn’t believe in myself. Thank you for teaching me how to love, how to forgive, and how to care for others. Most of all, thank you for being my mother, my role model, and my hero.

Happy Mother’s Day! I love you, Mom.

Mother’s Day is Sunday, May 14. Share this letter with your mom and remind her how much she means to you.

Feature image via royalty free stock photo

We know how hard it can be to shop for bras online, so we’ve rounded up some of our favorite online lingerie stores to share with you. In our multi-part series, we’ll be featuring the best online retailers for lingerie shopping on the go (be sure to check back for part 2!)

Whether you’re looking for new everyday essentials, a splurge-worthy set for date night, or bridal lingerie for your big day, here are our first 4 popular online lingerie stores that make bra shopping easy.

1.  Yours Clothing

PARFAIT Grey Floral Print Underwired Charlotte Bra With Moulded Cups via Yours Clothing

Yours Clothing truly understands the plus size market and carries the clothing (sizes 16-36) and lingerie brands their customers love. They also offer some of the best styles for plus size customers (including budget-friendly bras starting at just $17), an impressive size range with pretty bras in hard-to-find sizes (38-50 bands and B-K cups in select styles) and bodysuits, chemises, and babydolls made to flatter curves.

Insider tip: Check back each week for their Seasonal Offers, which are updated weekly.

2.  ASOS

ASOS CURVE Bailey High Leg Lace Bodysuit via ASOS

Though their ASOS Curve lingerie selection is small, it features some of the sexiest bodysuits, bras, and panties online in UK sizes 16-30. We love that they don’t shy away from bright colors and fancy materials (eyelash lace, sheer mesh) and feature lingerie brands that design with curves in mind.

Insider tip: Check their New Arrivals section frequently – sizes sell out fast.

3.  Figleaves

Figleaves Zanna Tropical Embroidery Balcony Bra via Figleaves

Figleaves is one of the best websites for splurge-worthy luxury lingerie. If you’re looking for everyday basics or a lingerie set for a special occasion, their house lingerie line, Figleaves, features some of the most beautiful bras and panties in sizes 30DD-38G. Aside from their house line, Figleaves carries brands that you know and love in the sizes that you need.

Insider tip: Don’t miss their Mid-Season Sale, going on now. Prices start at $3.60!

4.  David’s Bridal

Parfait Elissa Unlined Wire Babydoll P5018 via David’s Bridal

As one of the best retailers for bridal lingerie, David’s Bridal has everything a bride-to-be might need. Specializing in wedding clothing, accessories, and lingerie, David’s Bridal has a lingerie solution for every wedding dress, whether you’re wearing a backless, strapless, one shoulder, or halter style. A one-stop online shop, they’ll also help you pick out the perfect lingerie for your rehearsal dinner, reception, big event, and honeymoon.

Insider tip: If you’re looking for ideas for your wedding, be sure to check out their Inspiration & Guidance section, which is full of tips, trends, and helpful advice to help you plan and enjoy your big day.

Featured image lingerie:

Parfait Casey Plunge Molded Bra 2801 | Parfait Casey Boyshort 2805 in Ruby Wine

{Editor’s Note: This post is not sponsored by or affiliated with any of the brands or businesses mentioned in this post.}

Pink is one of the prettiest shades for spring. It pairs beautifully with silver, gold, navy blue, white, turquoise, and purple. A color often associated with femininity, passion, and love, pink works well as both a subtle (rose, blush, pale pink) or a bold statement (flamingo pink, shocking pink, fuchsia pink). Below, my favorite bras in shades of pink for adding a layer of softness or dose of bright color to any outfit:

1.  Wacoal Retro Chic Underwire Bra $42

2.  Cosabella Dream Catcher Triangle Bralette $62

3.  L’Agent By Agent Provocateur Addie Stretch-Lace Plunge Bra $60

4.  Blush Sweetest Sin Demi Bra $26.60

5.  H&M Lace Bralette $24.99

6.  Cosabella Never Say Never Bustie Full Size Bra $106

7.  Parfait Jeanie Plunge Molded Bra $40

8.  Dita Von Teese Maestra Non Padded Underwire Bra $80

9.  Parfait Charlotte Padded Bra $42

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

{Editor’s Note: This post is not sponsored by or affiliated with any of the brands or businesses mentioned in this post.}

One can never have too many floral prints. Moody jewel-tone and black-based florals liven up dark fall wardrobes while white and pastel-based florals add a breathe of fresh air in the spring and summer months when flowers bloom anew. All of the floral prints below pair beautifully with neutral colors – cream, white, nude, navy, and black. If you’re feeling daring, pair the darker styles from Pleasure State (#2, Top Shop (#6), and Parfait (#9) with a bold leopard print or a top with retro black and cream polka dots. The floral bralette from Samantha Chang (#7) and sweet style from Dolce and Gabbana (#4) play well with black and white stripes, hot pink, and charcoal gray. As an ode to the 1970s, the Top Shop triangle bra (#8) looks stunning on its own or with tan, cognac, or chocolate brown accents. Can’t you just picture it with a half-buttoned tunic or wrap dress with the pretty embroidery peeking out?

Romantics can set hearts aflutter by pairing the Stella McCartney bra (#5) or Xirena bralette (#3) with mustard yellow, opulent gold, olive green, or persimmon (for those who love the cheeriness of orange) or go the opposite route and pair the Blugirl bra (#1) with blush or fuschia for a look that’s perennially pretty in pink. A parting tip? Don’t be afraid to pair luxe florals with your favorite metals. Rose gold, platinum, and gold shine against these floral prints and raw, natural stones add a unique touch that’s a cut above the rest. Below, my favorite light and dark floral bras for adding a touch of whimsy to your spring outfit:

1.  Blugirl Blumarine Underwear Bra $62

2.  Pleasure State Soft Cup Bra $153

3.  Xirena Raven Bra in Contemplation Print $70.70

4.  Dolce and Gabbana Bra $220

5.  Stella McCartney Ellie Leaping Contour Balconette Bra $120

6.  Topshop Underwire Embroidered Bra $46

7.  Samantha Chang Classic Floral Bralette $49

8.  Topshop Embroidered Triangle Bra $40

9.  Parfait Casey Full-Figure Plunge Bra 2801 $46

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

{Editor’s Note: This post is not sponsored by or affiliated with any of the brands or businesses mentioned in this post.}

Bare with me – I might turn your nose up for a minute. I do not shower frequently. I originally had no reasoning behind not showering except to say I was lazy. Now that I’ve been showering so infrequently, I have gained an insight into how powerful it is to enjoy your scent, embrace nature’s gift and help make aware the frequency of your showering habits. If you ask me, benefits of not showering outweigh the benefits of showering. I shower once a week and I do still have a full-time job with no smelly complaints to HR and a supportive partner who has grown accustomed to my routine. I’ve learned throughout this journey that it’s much more than neglecting the normalized nighttime routine. Instead, it’s really about the feeling I’ve acquired. No longer do I feel like I have to justify myself. I am me in my simplest form.

Here’s what I learned:

1.  I have an appreciation for what I eat.

Image via Pixabay

Yes, I have an appreciation for what I eat. I’m conscious with my eating decisions because I’m well aware that what I eat will greatly impact the odor I give off. I do not eat greasy foods, gluten or dairy. My taste buds have adapted to bitter flavors. When I eat like a koala, I find my odor is less potent if not existent. When I slip up and want a bite of something sweet, I notice a distinct change in my odor. I try and avoid the foods listed above for the sole reason my body’s natural scent will be affected greatly.

2.  You synthesize less Vitamin D.

Parfait Jeanie Unlined Wire Bra 4801 | Jeanie Hipster 4805 in Java

I have very fair skin. The moments I enjoy outdoors are special and sacred. Showering less keeps the sun’s natural vitamins such as vitamin D inside the body. Think of it like sunscreen. Washing less of it off keeps more locked in your skin for a more “natural” shield of protection.

Related: 10 Reasons To Adore Your Body

3.  You become thankful for water and its simplicity.

When you don’t shower, you are thankful for the gift of water. When you do shower, the water overcomes your soul and suddenly, you see its power. Water is a delicate gift given to us. When we realize its simplicity, its purpose and its purifying nature, we begin to cherish it is not meant to be wasted. My one shower a week is almost a spiritual experience. As soon as the water touches my skin, I become very aware of each droplet.

4.  You don’t remove your natural oils.

When I do bathe, I bathe in oils. I either use a blend of sesame oil and avocado oil or jojoba oil and avocado oil. Keeping your body’s natural oils helps preserve your skin. In fact, showering does not actually help prevent infection like some may think. All the scrubbing you may be doing could help remove the stink, but actually may cause your skin to crack, leaving an open gap for germs. I’ve also noticed I wash my hair less and my hair appears less greasy.

5.  I like it. It’s that simple.

I am a conscious woman who likes to look good, feel good and smell good. Showering can give a sense of refreshment, but I achieve the same feeling using a small washcloth to warm my face or remove make-up. The less you shower, the more of a natural routine it becomes. Your body becomes accustomed to its new home in its own odor. After a while, I began forgetting I wasn’t showering. I was taking care of myself from the inside out.

Related: 8 Ways To Boost Your Daily Self Love

I challenge you to try this for just one week. Note the differences in your skin, your mind and overall feeling. You might surprise yourself!

It’s no secret that as you get a little older, your body changes, and so does your memory. Slight forgetfulness is normal, but take heart. You don’t have to sit on the sidelines and let memory loss take its own course. There are things you can do to improve your memory and brain functioning. Here are my top 5:

1.  Stock Up on Fruits and Vegetables

When it comes to choosing foods that bolster your memory, eating fruits and vegetables should be high on your list. With vegetables, choose dark green, leafy ones like spinach and broccoli. And with fruit, choose anti-oxidants like pomegranate, black cherries, and blackberries.

2.  Don’t Forget About Protein

Image via Stocksnap

Your brain needs protein to stay alert and active. Meat isn’t the only source of protein, and that’s good news for vegetarians. Protein can be found in nuts and peanut butter, beans and lentils, leafy greens and green peas, seeds like sesame, poppy, and sunflower, and more.

3.  Play Fun Brain Games

Image via Pixabay

Improving your memory doesn’t have to be boring. It can be fun, and you don’t have to spend a lot of money. Find a game that actually exercises your brain and boosts your memory. Some low-cost examples are solitaire, crossword puzzles, Old Maid, Go Fish, or tic tac toe. Some more expensive ones include mobile apps (like Lumosity and Happify), online games, Scrabble, and video games. You can play games alone while relaxing before bed or by the pool, or you can host a game night with your family and friends.

4.  Get Out and Exercise

At first you may wonder how exercise can improve your memory, but physical activity gets your blood pumping, which sends oxygen to your brain, which makes you feel and act alert. When it comes to exercising, you can pay a membership to join a gym, or you can choose an activity at home to do with a friend or family member, like walk, bicycle, swim, or dance. If it’s been a while since you’ve exercised, or you just think it’s too hard, try it in small steps. Don’t overdo it or you’ll give up completely. Above all, find a physical activity that you enjoy. This improves your chances of staying with it.

5.  Focus on Rest and Relaxation

Who would think that taking a short nap through the day, or getting an extra hour or two of sleep at night could improve your memory? It all goes back to the body-mind connection. When your body feels good, your brain feels good. When your brain feels good, your body feels good. It goes hand in hand. So when your body awakens feeling rested and ready to go, so does your brain, and therefore, your memory. Another tip to remember about getting proper rest is to avoid caffeine and sugar in the evening hours before bed. Make a comfortable routine out of retiring for the night. Take a warm bath or shower, play soft music, read a nice book. Pamper yourself at bedtime, and your memory will thank you.

Part rocker chick, part feminine chic, black lace is always sexy. It pair beautifully with sheer blouses, soft leather jackets, and lighter than air chiffon dresses. If you’re looking for style inspiration, lace on lace is a winning combination, especially in black. When the weather heats up, nothing is prettier than a black lace bra under a dress with cut-out details. It plays well with most of the other colors in the spectrum and looks especially stunning with gold, silver, blush pink, and soft white. A go-to lingerie style for seductive femme fatales and retro glamour girls everywhere, there is nothing more quietly elegant than the hint of black eyelash lace under a perfectly worn-in t-shirt. After all, pretty bras aren’t meant for date night only. Below, my favorite black lace bras perfect for everyday wear:

1.  Elle MacPherson Daze Lace and Mesh Soft Cup Triangle Bra $59

2.  Parfait Sandrine Plunge Molded Bra P5351 $60

3.  Lonely Dahlia Stretch Lace Triangle Bra $85

4.  Lonely Effie Lace and Stretch Tulle Soft Cup Bra $100

5.  Fleur Du Mal Star Lace Halterneck Balconette Bra $118

6.  Wolford Stretch Lace Front Cutout Bustier Bra $157

7. Parfait Irene Unlined Wire Bra P5332 $54

8.  Anine Bing Stretch Lace Soft Cup Bra $90

9.  Parfait Kitty Sweetheart Neckline Wire Bra $49

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

{Editor’s Note: This post is not sponsored by or affiliated with any of the brands or businesses mentioned in this post.}

Who doesn’t love a good bargain? As a member of the Full Bust Club, I struggled for the longest time with finding affordable bras that last for more than a few washes. In fact, I didn’t truly feel supported until I discovered Charlotte, Jeanie, and Aline. But before I talk about why I love these three styles, I should mention that I’m pretty picky when it comes to lingerie and prefer not to settle for a sub-par fit. Here’s why: there are so many bras options out there that you should never settle for a bra that doesn’t fit well.

Back to Charlotte, Jeanie, and Aline, these three bras are all on solid rotation in my lingerie wardrobe. If I knew they were going to be my daily go-tos, I would have tried them a lot sooner. When you have bras that fit well, wardrobe planning becomes so much easier. I don’t have to worry about busting out of my dresses because I have Jeanie, Charlotte is one of the prettiest t-shirt bras I own, and Aline is one of the styles I find myself reaching for constantly. By finding the styles that work best (and it’s always a good idea to buy your favorites in multiple colors), you can spend time doing other things, like getting a few extra minutes of sleep!

As the old saying goes “If you don’t try, you’ll never know” and these styles are definitely worth trying. Whether you’re shopping for new bras on a budget or searching for a replacement for a priceless old favorite, here are 3 essential t-shirt bras under $50 made for big boobs:

1.  Charlotte Padded Bra ($42-$48)

Charlotte Padded Bra 6901 and Charlotte Bikini 6905 in Bronze

Simply put, the Charlotte collection is stunning. Beautiful satin details, eye-catching contrast color seams, and a big satin bow bring all of the attention to your decolletage. Aside from being ridiculously pretty, the innovative fit and construction prove that Charlotte is truly a powerhouse style. If you take a closer look, you’ll find three-part cups that lift and center boobs for a perfectly rounded shape and powermesh wings that feel like a supportive hug around your ribcage. As a style that isn’t seamless, this bra is designed to be worn under thicker t-shirts. The Charlotte Padded Bra is available in size 28D to 40K in select colors with B and C cups in select band sizes!

2.  Jeanie Plunge Molded Bra ($40-$45)

Jeanie Plunge Molded Bra 4801 in Black and Jeanie Hipster 4805 in Panther Print

Looking for the perfect plunge bra? Look no further than Jeanie. As a t-shirt bra in smooth microfiber fabric with seamless cups and a low center gore, Jeanie checks all the right boxes. It’s the perfect bra for date night or under a dress or top with a plunging neckline. It’s also available in a bunch of colors, from hot pink to java to navy blue.

3.  Aline T-Shirt Bra ($49)

Aline T-Shirt Bra P5251 and Aline Bikini P5253 in Nude

It’s no surprise Aline is one of the best-selling t-shirt bras. A fan favorite, Aline works for many different breast tissue shapes. The cups provide a nicely rounded shape and all but disappear under t-shirts while the supportive band feels snug but stretches comfortably with wear. Best of all, I love the seamless and silky smooth striped fabric. This is one of those styles that I don’t mind wearing for hours because it’s so comfortable!

Related: 8 Struggles All Women With Big Boobs Experience

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Which style will you be picking up at your local lingerie store?

Specialty bra stores are easy to find if you know where to look! Here are a few tips and tricks to help you find a retailer in your area:

Use Our Store Locator to Locate A Lingerie Store Near You

Casey Unlined Wire Bra and Casey Boyshort in Nude

Visit the store locator here.

1. Select flag of the country you’re searching in (located at the top right of the page.)

2. Click the purple ‘Find A Local Store‘ button (located at the top left of the page.)

3.  Type your zip code into the box to the right of ‘Zip / Address‘.

4.  Select the ‘Radius‘.

5.  Click ‘Search‘

The Store Locator will display the lingerie retail stores within the distance you selected. In some cases, the search results will show that there are no lingerie retailers in your area. If this happens, try the next search option below. 

Related: Here’s How To Find A Local Lingerie Store You Will Love

Use Google To Find A Lingerie Store In Your Area

Casey Plunge Molded Bra and Casey Boyshort in Ruby Wine

For Google, type “Lingerie Stores Near Me” and your zip code into the search bar.

Google will then automatically create a list with the stores closest to you. Google also provides other helpful information, such as store addresses, store hours, average price points, and telephone numbers.

With these keywords, you might notice that Google may include department stores like Macy’s and Nordstrom and major lingerie retailers like Victoria’s Secret in the search results. This is great if you’re searching generally for stores that sell lingerie, but what if you’re looking for a smaller specialty store instead? 

Finding a smaller specialty store may take an extra step, but it’s worth it.

If you’re looking specifically for a lingerie specialty store close to you, try typing “Lingerie Specialty Store Near Me” and your zip code.

Instead of only looking at the listings at the top of the search results, scroll down to the middle and bottom of the page. With this search option, you should see more specialty stores than major retailers in the search results.

Pro Tip: If Google knows your location, you can bypass the above step and just type in “Lingerie Specialty Store”.

Use Yelp To Find A Lingerie Retailer Near You

Jeanie Strapless Contour Bra and Jeanie Hi-Cut Brief in Black

Yelp is an excellent tool for finding lingerie stores in your area. It’s also the perfect place to read reviews before shopping somewhere new. Whether you’re using the mobile app or desktop version, Yelp is pretty easy to use.

To find a lingerie retailer with Yelp, type “lingerie store” in the “Find“ search box and your city and/or zip code in the “Near” search box.

With Yelp, you can also filter the search results by the cities, rating, reviews, distance, price, features, and category. I always recommend sorting by rating or reviews.

Related: 10 Bra Fitting and Lingerie Store Secrets Professional Bra Fitters Want You To Know

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for your wedding day, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Ask any bra fitter about their favorite part of their job and they’ll likely say it’s the moment of joy that comes from helping a woman find a bra that truly fits. Bra fitting is one of the most rewarding jobs out there, but it does come with its own unique set of challenges.

Every day, hundreds of thousands of women visit lingerie stores for new bras. On any given day, you can find bra experts fitting women who have never been fit before and offering style and fit solutions for the most challenging bra problems.

As a fit expert, it’s a bra fitter’s job to help women find the best bras for their body shape and budget. They spend countless hours learning the new products, memorizing the brands, size ranges, price points, and key differences between styles, and, most importantly, teaching women about bra fit and bra care.

While providing a fun and seamless shopping experience is near the top of their list, bra fitters also want you to feel beautiful and comfortable in your lingerie. After all, lingerie stores are stocked with the prettiest bras and panties for a reason!

Whether you’re getting your first bra fitting or your twenty fifth, here are 10 bra-fitting and lingerie store secrets professional bra fitters want you to know:

1.  Get to know the sales associates at your favorite lingerie store.

Parfait Charlotte Padded Bra 6901 and Parfait Charlotte Bikini 6905 in Bronze

They’ll take note of your bra size, budget, and the brands you like and call you when a style goes on sale or when they get a new bra in that you’d absolutely love.

2.  Sign up for the lingerie store’s email newsletter and be sure to follow them on social media.

Parfait Casey Plunge Molded Bra 2801 and Parfait Casey Boyshort 2805 in Nude

By subscribing to the email newsletter, you’ll be the first to find out about sales, store events, new shipments, and coupons and promotions. It’s also a good idea to follow the social media pages of your favorite specialty stores and department stores, like Nordstrom and Macy’s, so you’ll never miss a thing.

3.  Call ahead or check online for the store’s hours before visiting.

Parfait Casey Plunge Molded Bra 2801 and Parfait Casey Boyshort 2805 in Ruby Wine

Since the hours of operation can vary from store to store, you’ll be able to plan your day better if you know when they’re open. Many stores also offer extended hours during the holiday season, so it’s smart to plan ahead.

4.  Appointments for bra fittings aren’t mandatory, but they’re helpful if you’re shopping for a special occasion, bridal lingerie, or a new bra wardrobe.

Parfait Elissa Unlined Wire Babydoll P5018 and Parfait Elissa Brazilian Thong P5014 in Pearl White

With an appointment, you’re guaranteed scheduled one-on-one time with a bra fitting professional. If you’re making plans to visit the store in a few days or weeks, why not call ahead and schedule an appointment?

5.  Wear something comfortable for a day of shopping.

Pick clothes that are easy to take on and off (like t-shirts and leggings or a comfy dress and flats) so you won’t waste precious time adjusting your outfit in the fitting room.

Related: What To Expect At A Professional Bra Fitting – And What To Bring

6.  Bring a favorite t-shirt with you on your next bra fitting or lingerie shopping trip.

Not all stores sell t-shirts, so it’s best to bring your own. By trying on a potential bra under a t-shirt, you’ll be able to determine if you like the shape of the bra under the shirt and if the bra is seamless enough to wear underneath. If you’re shopping for an event, be sure to bring the top or dress that you plan on wearing. This quick tip helps a lot with reducing the amount of bras you return!

7.  Don’t be shy in asking for a second opinion.

Parfait Ellie Unlined Bra P5081 and Parfait Ellie Hipster P5085 in Pewter/Nude

In addition to helping you find the best bras in the store, checking the fit of the bras you try on is a big part of a bra fitter’s job.

8.  Bra fitters can help you find a replacement for a favorite worn-out bra.

Parfait Lucie Unlined Wire Bra P5202 and Parfait Lucie Brief P5203 in Mood Indigo

Don’t be afraid to bring a favorite old bra with you. Bra fitters will do their best to find a close match or introduce you to a new bra that’s even better.

9.  Lingerie stores host the best Ladies Nights.

Ladies Night is a special event organized by lingerie specialty stores to educate and inspire. Most Ladies Nights take place after the store is closed, so you have the whole store to yourself.

An added bonus? Many offer exclusive promotions and deals at the event, feature well-known lingerie experts as speakers and hosts, and serve champagne, small bites, and delicious dessert treats. Clear your schedule, bring your girlfriends, and enjoy!

10.  Yes, you can absolutely wear your new bra out of the store!

Parfait Ellie Unlined Bra P5081 and Parfait Ellie Hipster P5085 in Pewter/Nude

Just don’t forget to remove the store tags after purchase!

Related: Where To Get A Professional Bra Fitting

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Parfait Charlotte Padded Bra 6901 in Red/Black