Thinking about treating yourself to a gorgeous new piece of lingerie? Not sure what type of bra to choose? Well, then you’ve come to the right place. While you may not have thought it before now, a chic convertible bra may be just the thing for you. Here’s why it really is a lingerie essential for us all.

Convertible bras are a wardrobe staple

News flash: Every single woman out there needs to have a convertible bra!

The versatility and convenience of these types of bras means that they are something of a wardrobe staple. Just as you’d always make sure that you have a couple of decent t-shirt bras or push-up numbers, you should equally be certain to invest in one of these.

What’s more, if you’ve yet to get one for yourself, you will be pleasantly surprised by all the things you can do with it. You may even wonder how you ever managed to get on without it before now!

They work with a variety of necklines

Here’s the thing: convertible bras can be adjusted to a range of different styles. That means that, depending on the outfit you’re planning to wear, you can create the perfect bra in seconds. It really is the most functional bra out there for this very reason! Nothing could be easier than making a quick change to your underwear to suit a certain dress or neckline. Here are some of the ways in which you can wear a convertible bra:

Regular straps

Of course, if you’re wearing it as an everyday piece of underwear, you may find that you just want the regular setup. That means that you have the two straps attached at both sides and arching sleekly over the shoulders. You might find that this offers the a seriously good level of support too, which is a major plus.

Halter

During the summertime, halter tops always seem to roll back into fashion. Is it the 90s all over again? Having your bra straps showing when you wear these cool little numbers is… Well, less than appealing. Luckily, with a convertible bra, you can switch the straps around so that they are tucked neatly out of the way. Easy!

Criss-cross

Equally, if you happen to have a dress or top with an awkward criss-cross style neckline, you may struggle when it comes to finding the right underwear to match it. In just one quick move, you can create a bra strap that suits your outfit.

One-shoulder

The whole ‘off the shoulder’ look was huge this summer and we can 100% see it coming back when 2018 comes around. Should you want to wear a one-shoulder top, things could not be simpler. Just unattach one of the bra straps and away you go.

Related: Bra Shopping Guide: Tips For Buying New Bras

Parfait Jeanie Strapless Contour Bra 4815 | Parfait Jeanie High-Cut Brief 4803 in Black

You can even ditch the straps completely

Of course, some more daring outfits are completely off-the-shoulder. These are often the ones that look the most jaw-droppingly gorgeous, but also present the most problems in terms of underwear. You might think that you need to invest in a new strapless bra when you get a dress that is off-the-shoulder. Luckily, you don’t. You can unattach both of the straps and wear a convertible bra as a strapless one. What’s more, the thick band means that you still get the lift that you need in the bust area.

Convertible bras are perfect for traveling

The fact that you can wear a bra like this one in so many different ways means that it is the ideal travel companion piece. If you’re short on luggage space *gasp*, you don’t have to worry about taking a whole array of different bras away with you. Instead, you can just pack the convertible bra (along with maybe a t-shirt bra too!) and wear it with most every outfit. Plus, there’s an added bonus here! Taking just a couple of bras rather than many means that you will have extra space and can take even more outfits.

They’re a versatile and comfortable style

There’s no great shame in it. Comfort may be your top priority on a day-to-day basis. (I know, it’s mine!) Figuring out what strap setup works for you means that you are literally in control of how cozy and comfortable you feel in your bra. When you invest in a really good quality convertible bra, you can try out a whole range of strap styles in one neat little package. Spending a little time experimenting with all the options means that you are sure to find the best option for you.

Convertible bras offer just as much support as your favorite t-shirt bra

Contrary to popular belief, the support you get from your bra doesn’t just come from the straps. In fact, the thick band that runs along the bottom of your bra along with the sturdy underwire does a whole load of the work. So, when you choose to take the straps off your convertible bra, you needn’t worry about how much support you have. It will all still be there. So long as you’ve chosen a quality piece and invested in one that will stand the test of time, you should have no problem whatsoever.

Related: 8 Questions You Should Ask Yourself Before Buying A New Bra

Parfait Jeanie Strapless Contour Bra 4815 | Parfait Jeanie Hipster 4805 in Black

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitterhelp.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Parfait Elissa Contour Underwire Strapless Bra P5011 in Black

There’s nothing quite like a little retail therapy now and then. Grabbing your laptop or even your phone and settling in for a splurge session is a great feeling. After all, we all deserve the odd treat now and then. Why should we deny ourselves these small yet effective pick-me-ups? Checking out gorgeous products online, perusing the reviews, and then, just days later, holding them in your hands is a feeling like no other.

But wait, before you hit that all-important ‘buy now’ button, there’s a thing or two you ought to know. Yes, there are some seriously crucial rules to which us ladies have to adhere when it comes to online shopping.

Here are seven things you must never forget: 

1.  Check out the store first

Do you know whether the store is legit or not? There are thousands of online retailers out there, and so it really does pay to do your research ahead of time. The last thing you want to do is end up wasting your money on inferior products. That’s why it really does pay to be a little cautious here. Make sure that you check out the store or brand and how long they have been around. You should also look out for reviews from different customers so that you know what to expect when you buy something from them.

2.  Have a goal in mind

Sometimes, it’s easy to end up idly frittering your money away without even blinking an eye at it. If you happen to be on something of a tight budget, though, that kind of behavior just will not do. For that reason, before you go online, be certain that you already know what you want. It may help to make a shopping list as you would if you were literally heading out to the stores. That way, you will know what you need and buy only that.  

3.  Get yourself comfortable

Of course, online shopping is not meant to be a dull and boring activity. It’s not something you should do on your phone when you’re on the subway. No, it’s a whole experience. So, before you start looking around for just the perfect thing, make sure that you are cozy and comfortable. Slip on some beautiful PJs, make yourself some deliciously warming hot cocoa, get settled on the sofa, and get to work. It’s important that you’re in the right frame of mind before you shop. Remember, this is all about having some much-needed ‘you time’ so make sure you enjoy it!

Related: How To Buy Lingerie Online

4.  Always read the measurements

Buying online means that you don’t get to touch or try on the things before you get them. That’s why it’s so utterly crucial that you read the measurements ahead of time. You should have already been fitted for the right size bra and know your sister size to boot. That means that you ought to have no problem at all picking out a piece that will fit you just like a glove. Reading the small print and the product description will help with this tip too as you can be 100% confident that you’re getting the right thing.

5.  Never drink and shop

Above all else, you have to heed this advice. You should never, ever, under any circumstances drink and shop. Sure, after you’ve had a few margaritas with the ladies, you may feel like checking out some stores online to see what’s on offer. You may think that you can still figure out what’s what and get the pieces that you need. Well, you’re wrong. When you’re a little tipsy, it’s oh-so-easy to screw things up and end up buying something that is either the wrong size or the style for you. Nightmare. Once you’ve had a few sips of that cocktail, be sure to put your smartphone away. It’s for your own good.

6.  Check the return policy

This next tip is especially important if you happen to be buying a gift for someone special. You need to make sure that you can return it if the person happens not to like it or if it’s the wrong size completely. So, before you go ahead and buy that snazzy little number, make sure that you check the return policy. Doing so will mean that you know what to expect if you ever do need to send it back. Plus, there won’t be any nasty surprises along the way either, which is a real bonus.

7.  Don’t be afraid to try something new

Finally, here’s a rule that you simply cannot forget. You must never be afraid to try something new. When you’re shopping online, this can feel like something of a major risk. Still, you’re never going to expand your style if you don’t give things a try now and then. While you may know what suits you and have your tried and tested favorites, but don’t shy away from the unknown. You never know, you may just stumble upon something that suits you more than you could have ever expected!

Related: Buying Lingerie Online? Here’s What To Do When Your Order Arrives

Featured lingerie:

Parfait Casey Plunge Molded Bra 2801 | Parfait Casey Boyshort 2805 in Ruby Wine

Do you buy your bras online? Or do you prefer to shop in store? Let us know in the comments below!

In the wonderful world of underwear, there are just so many choices out there. From thongs to highwaist briefs, there’s something to suit almost any style. When it comes to a cute everyday brief, though, there’s one style that will always see you right.

Yes, over the last few years, boyshorts have become kind of a massive deal. They’re cozy, comfortable, and, let’s face it, they look darn incredible. So, without further ado, let’s pay homage to these beautiful briefs. Here are just ten itsy-bitsy reasons that we are 100% obsessed with them.

1.  They are super comfortable

First of all, let’s start with the basics. There’s no denying the fact that this type of brief is super comfortable. From the moment you slip a pair of these beauties on, you will know that it is a whole new comfort experience. The fact that they are a little wider than your usual underwear is certain to come as a nice surprise. No matter where you’re going or what you’re planning to do, these will be the perfect fit for you.

2.  They are cute and practical

While practicality may not be the sexiest of topics, it’s something that us ladies have to think about all the time. You need to make sure that the things you wear are comfortable and suit your body shape. It should come as no great shock to find that many women out there find that boyshorts are the most practical type of underwear for them. You get the support you need while feeling cute at the same time. That’s a win-win situation.

3.  You get more coverage

One thing that you will notice right away about boyshorts is the mere fact that they give you more coverage than other types of underwear. The more structured design means that you get a whole lot more material and, of course, a whole lot more coverage to boot. Often enough, ladies find that this is a cozier fit and one that they can rely on each day. It really does offer a new level of luxury.

4.  There are so many styles

Don’t make the mistake of thinking that this type of brief has to be plain. Nothing could be further from the truth. In reality, there’s a whole range of different styles, patterns, and looks just for you. It’s worth looking at the entire boyshort collection before you make your choice. I’m certain that you will find a look that you fall deeply, truly in love with. After all, variety just so happens to be the spice of life, right?

5.  They are uber feminine

Despite the name of these briefs, there’s nothing particularly masculine about them. No, they only get the title boyshorts because they look somewhat similar to a small version of men’s briefs. However, they have come a seriously long way since that incarnation. These days, boyshorts can be uber feminine, complete with gorgeous patterns, lovely lace, and a whole load of other little extras. It’s no wonder we adore them so much!

6.  You can wear them every day

If you’re looking for an everyday piece of underwear, you may just have found it. Boyshorts are ideal for day-to-day wear. Whether you work in a busy office or an even busier bar, these briefs will make sure that your comfort always comes first. For that very reason, it’s worth investing in a range of different pairs so that you have an array from which to choose each and every morning.

7.  More fabric means more appeal

More fabric is, of course, a major plus here. Should you happen to love the material or, indeed, the cute print, you get more of it. That means that you can show it off even more once you pop these briefs on. This type of garment is especially good in the winter time when, let’s be honest, we could all do with a little extra coverage and coziness. Nice.  

8.  They can be ultra sexy too

Again, you should not let the name of these briefs fool you. They are much sexier than you know. If you don’t believe me, here’s some real proof. Check out these beautiful ruby wine boyshorts or even these black boyshorts. When you opt for a sensual pair like these, you will always feel like the hottest, sexiest chick in the room. Comfort and desirability in one little package? It’s the thing of dreams!

9.  Boyshorts make cozy nightwear

There’s nothing quite like curling up in bed after a long, hard day at work. If you know just what I’m talking about, you’re likely wondering what piece of underwear will best suit the land of nod. Well, since they are so casual and soft, you may well find that boyshorts are the cutest possible option for you. Why not pair them with a babydoll piece for the ultimate in luxury nightwear sets.  

10.  They are just so pretty!

Finally, the main reason that we all relish the boyshort trend so very much is because they are just so darn pretty. It’s hard to find fault with these gorgeous briefs, and so I won’t even try! They are just the most adorable things out there and everyone needs to know it.

Featured image lingerie:

Parfait Casey Plunge Molded Bra 2801 | Parfait Casey Boyshort 2805 in Black/Rose Print

Make no mistakes, the world of lingerie shopping can often be a confusing place. There are so many different styles and types of bras out there that you may not know where to start. If you’re utterly baffled by all the different names, you’ve come to the right place. We’re here to demystify the whole darn thing and make sure that you know what to expect from different kinds of lingerie. So, for now, let’s take a look at the minimizer bra and all the questions you need to ask before you invest in one.

What is a minimizer bra?

First of all, let’s answer the burning question here. What actually is a minimizer bra? You’ve likely heard the term thrown around before now, but do you know what it is and how it works? Well, as the name suggests this type of lingerie is a bra that makes your breasts appear a little smaller than they are.

The idea is that they compress the bust area meaning that you get a more streamlined shape, while still feeling comfortable and secure. Most minimizer bras visibly reduce the bustline by 0.5-1.5 inches. Often enough, women who have fuller breasts find that this type of bra is a real lifesaver. It can be useful in a whole array of ways and is sometimes a real wardrobe staple.

What are benefits of a minimizer bra?

Now that you know what the bra actually is, let’s look at why you may want them. After all, shouldn’t you be proud of your full bust? Well, yes, but there are times when you may want to decrease it now and then. One major example of this is when you wear a button down shirt.

Women with large breasts often find that there is an annoying gap between the buttons of their shirt around the bust area. That means that people can see beneath the shirt and the whole thing looks rather messy. (Getting a larger size shirt is, of course, an option but may mean that the rest of the shirt looks baggy. Nightmare!) A minimizer bra will help to decrease the size of the breasts and solve this very problem. Voilà!

What does a minimizer bra do?

And now, here’s the technical bit. You may think that getting smaller breasts without surgery is physically impossible and in some ways it is. However, the minimizer bra redistributes the breasts by spreading them across the chest area. That means that they will, of course, still be the same size, but they will also appear less centered.

Related Post: How Do Minimizer Bras Work?

But wait, are minimizer bras comfortable?

Needless to say, the bra that you choose to wear should never be uncomfortable. When it comes to choosing any type of bra that you will wear on a regular basis, it pays to consider how it will feel and whether you will want to wear it all the time or not. Minimizer bras are specially designed to make sure that your breasts are compressed and contained without ever feeling squashed. Most minimizer bras have a supportive cup with minimal stretch (or, in some minimizer bras, no stretch) along with the underwire means that you will feel completely cozy in the bra without ever feeling restricted in any way.

What about support?

The other major issue that many women out there worry about is whether they will get the support that they need. After all, when you have a large bust, the last thing you need is an unsupportive bra. Luckily, minimizer bras have your back… literally. The best minimizer bras have a snug bra band that stretches around your back to make sure that your breasts are contained, lifted, and supported.

Which size should you buy?

Finally, it’s time to consider which size you should buy. Well, you will likely be happy to hear that you don’t need to adjust your size or opt for a sister size when choosing a bra like this one. Instead, you can go with your standard bra measurements and it should be the perfect fit for both your band size and cup size. Most minimizer bras are full coverage bras designed to completely cover your breasts.

When trying on minimizer bras, make sure the band fits snug and the center front of the bra lies flat against your chest. The band should also be parallel to the floor. Then check the cups. For the perfect fit, your boobs should be completely encapsulated within the cups with no spillage. For the straps, you should be able to fit two fingers between your skin and the strap.

If you’re used to wearing push-up bras, demi bras, or plunge bras, you may notice that your boobs look different than normal in a minimizer bra. Don’t be alarmed – minimizer bras are designed to redistribute your breast tissue within the cups. Minimizer bras won’t give you the same centered look of a plunge bra or the lifted look of a demi or balconette bra because they’re designed for a different purpose.

As always, it’s crucial that you remember to get measured on a regular basis so that you always know your exact sizing. Doing so will not only make sure that the bra looks right when you slip it on but also that it feels right too.

Final Thoughts

When the occasion (or outfit!) calls for it, a minimizer bra can literally work wonders. That’s why every woman out there should have one of these beauties in her underwear drawer. Take the time to look at the options available and choose one that is just right for you. Then, the next time you need to wear a button down shirt, you will have just the right lingerie to meet your needs. Perfect.

Related Post: Bra Shopping Guide: Tips For Buying New Bras

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Parfait Enora Minimizer Bra P5272 | Parfait Enora Bikini P5273 in Whisper Blue

How much thought do you give to your underwear? The type of underwear you choose ultimately reveals more about you than you could even know. On some subconscious level, it’s a statement about who you are and what you want to say about yourself. Think about it all. There’s a real reason that you chose the underwear you did. Something inside you said a big, old ‘yes’ to them the moment you saw them. But wait, have you ever wondered why? Without further ado, here’s what your panties say about you.

Embroidered Hipsters

Personality type: Sophisticated

If you asked your besties to describe you in just one word, they would likely all say the same thing. Sophisticated. It sums you up perfectly. You’re a powerful woman who is not afraid to let her femininity shine through. When it comes to your underwear, you like to keep things simple. Hipsters are obviously a must, but you enjoy giving them a little twist by choosing a pair with beautiful embroidery. The ideal combination of chic and alternative all wrapped up in one pretty package.

Black Briefs

Personality type: Direct

You’re a direct kind of lady — and everyone knows it. When you talk, you always speak the truth. The best way to describe you would be to say that you’re absolutely no nonsense. You won’t stand for it. In your world, everything has its time and place. You’re highly organized, always on time, and always wearing an immaculate outfit to boot. Some may even say you’re a perfectionist. To reflect that, you usually pick plain black briefs. They’re smart, practical, and look fantastic… Just like you.

Boy Shorts

Personality type: Happy-go-lucky

You’re a fun-loving kind of woman who loves nothing more to play around with your sense of style. No matter what you have to do on a day-to-day basis, you handle it all with a smile and a side of joy. Your friends would best describe you as a sunny and cheerful lady who always gets what she wants. You wear boy shorts because they are cozy and mean you can be as active as you like when you’re out and about. So, should you suddenly get the deep, burning urge to go skipping down the sidewalk, nothing is going to stand in your way. Oh and it’s just that happy-go-lucky attitude that makes you so darn lovable.

Brazilian Thong

Personality type: Saucy

‘Surprise’ is your middle name. You love keeping people guessing and making sure that they are on their toes. It’s just part of your nature. While you may not go around telling the world all about it, a Brazilian thong tends to be your underwear of choice. There’s something so utterly daring and different about wearing one of these saucy little things. When it comes to your fashion sense, you relish the chance to mix it up. You tend to follow the trends and you’re always up to date on what’s en vogue. In fact, your pals always come to you for advice on what to wear and what not to wear.

Highwaist Briefs

Personality type: Girl boss

With your drive, ambition, and enviable style, nothing stands in your way. Your work is your real passion, which is perhaps the reason that you’re so good at your job. Still, that doesn’t mean that you can’t shake things up in the underwear department now and then. You’re a lover of retro style so you really enjoy the entire highwaist trend. You always like trying new things and seeing what suits you. After all, you are a total boss.

Sweetheart Hipsters

Personality type: Feminine

Rain or shine, you always look your best. It’s just who you are. You’re the type of woman who adores everything feminine in the world. You can usually be found brunching with your besties or having some downtime at home and binge-watching your favorite show. When it comes to your style, though, you adore cute and colorful. That means a whole lot of dresses, skirts, and even the odd pair of heels. You are completely addicted to the sweetheart range and the hipsters are an everyday must-wear for you.

Conclusion

As you can see, your briefs reveal a whole lot more about you than you imagine. When you pick up a new cool pair of briefs, there’s definitely a reason that you were drawn to them. Something about them called to you and made you want them. Of course, you can always try on something new if you’re not loving your current style. Remember, fashion is meant to be fun — never a chore. So, go ahead and experiment with your fashion sense.

Featured image lingerie:

Mod By Parfait Sweetheart Padded Bra A1391 | Mod By Parfait Sweetheart Hipster A1395 in Almond Blossom/Dove

Are those wedding bells ringing yet? If you’re in the midst of planning your upcoming nuptials, there’s one thing that you must never forget — your bridal lingerie. While the dress no doubt takes center stage in your heart, what you slip on beneath it is just as important. So, what bridal lingerie set should you choose? Here are some questions that will help you figure it out.

1.  Should You Buy The Dress First?

Before you buy your lingerie, you should absolutely choose your wedding gown. The type of dress that you wear will dictate what kind of underwear you need, and so it’s essential that you know what you’re looking for. Of course, different styles of lingerie from push-up bras to baby doll sets suit different dress shapes. Once you have your wedding dress picked out, you can begin to look at the various options available out there. That way, you can easily tailor the underwear to suit the look that you’re hoping to achieve.

2.  Does The Lingerie Have To Match The Dress?

As I’ve already covered, the lingerie needs to suit the shape and style of the dress. However, you shouldn’t make the mistake of thinking that your bridal lingerie needs to ‘match’ your dress in terms of the way it looks. There are a great many styles out there when it comes to bridal sets, and so there’s really no need to limit yourself. Remember, the one people who will get to see the set you choose are you and your partner. So, go don’t be afraid to go a little wild.

3.  How Far In Advance Should You Buy It?

Let’s not beat around the bush here. Weddings take a seriously long time to plan. These things don’t just come together overnight and don’t you know it. While you may well plan your big day years in advance, your lingerie should actually be one of the final things that you end up buying. The reason is simple — your sizes may change over time. That means that you could easily end up getting the wrong bra size if you do it too far in advance. Don’t make that mistake. Get your lingerie after your final dress fitting so the size is just perfect for your body.

Related: Where To Buy Bridal Lingerie

4.  Do You Need Two Lingerie Sets?

In recent years, women have started mixing things up when it comes to their lingerie. There’s absolutely nothing to say that you shouldn’t have two separate sets for your big day. You could choose one light and comfortable set for the daytime and another, more luxurious set for your first night with your spouse. Doing so will add an extra level of drama and intrigue to the special day as well as meaning that you have yet another excuse to really go ahead and treat yourself to something stunning.

5.  Do You Have To Pick White?

Traditionally, wedding lingerie tends to be white or ivory, but that doesn’t mean that you have to stick to that notion too rigidly. There are many colors, tones, and trends out there. While it may be entirely logical to choose a white set for the day, you may well wish to go for something a little more risque when night falls. In the lead-up to the big day itself, be sure to browse a whole load of lingerie sets online until you fall head over heels in love with one of them. The truth of the matter is that you deserve to feel stunning in the set you choose.

6.  Which Bra Will Suit Your Wedding Dress?

Here’s where things get a little tricky. The style of bridal bra that you choose will depend heavily on the wedding dress you get. These days, there’s a whole array of different styles out there from off-the-shoulder gowns to backless dresses. That means that you may well need a specific style of bra to suit the wedding dress that you end up choosing. Take the time to consider this when it comes to picking out a bra for the day. Tailoring your bra to the type of dress you decide to wear will mean that your entire look is actually flawless.

7.  Will You Be Comfortable In It?

Finally, here’s the most important thing that you need to keep in mind. Your wedding day is an extremely important occasion, but it’s also an extremely long one. From the church to the reception hall, you’re going to be kept more-than-busy all day long. That’s why you need to make 100% sure that you are comfortable at all times. Nothing else will do. When it comes to your bridal lingerie. The last thing you want is to feel awkward or uncomfortable when you’re walking down the aisle, right? Sometimes, comfort really is confident. Don’t forget that… Not even for a minute.

Remember, you will only ever need to buy some luxe bridal lingerie once, and so you really deserve to splurge on something that will take your partner’s breath away. Choosing your set (or even two sets!) should never once be a chore. Instead, it should be nothing short of a pleasure. Whether you want to keep the underwear a surprise for the big day or share the experience with your partner, you need to savor this exhilarating time. After all, it may just be the most important underwear set you ever buy.

Related: Do You Wear A Bra With A Wedding Dress?

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured lingerie:

Parfait Elissa Unlined Wire Bralette P5012 | Parfait Elissa Brazilian Thong P5014 | Parfait Elissa Unlined Wire Babydoll P5018 in Pearl White

After the last of the turkey sandwiches have been eaten and the gifts have been opened, there’s just one last thing to look forward to. Yes, I’m talking about New Year’s Eve, AKA the most incredible night of the year.

If you’re not sure what outfit to pick for the big event, you’ve come to the right place. Here’s what you need to know: 

Dancing Queen

As the end of 2017 looms, there’s just one thing on your mind. You’re ready to hit the dance floor and show the world what you’ve got. You’re always the girl in your group who just can’t sit still. You’re not about grabbing a table in the corner of the club and drinking quietly; you’re about taking center stage. Yes, throwing some shapes is the only way you want to see in the new year, which means that you need the right outfit for the occasion.

What outfit to wear: You honestly cannot go wrong with a simple bodycon dress. Wearing an outfit that’s fitted to your figure will mean that you look your very best while you dance the night away. Opt for a gown with added bust support for the perfect fit.

What shoes to wear: The last thing you want is for your feet to absolutely kill you at the end of the night. That’s why opting for some cute flats or even something with a very small heel is the answer here.

What lingerie to wear: When you’re wearing a bodycon affair, the lingerie that you choose is seriously important. It may help to opt for a seamless t-shirt bra and perhaps even some highwaist briefs to complete the look.

The Romantic

Love is all around this festive season… at least, as far as you’re concerned. In your girlfriend group, you’re the one who is always head over heels for something or someone. And hey, there’s nothing wrong with that. Being a romantic is a beautiful thing and you need to find the outfit to match.

What outfit to wear: You should never underestimate the power of a sweetheart dress. This throwback look has come back into style recently and we could not be happier. The plunging neckline with a fitted waist means that you will look stunning.

What shoes to wear: Sorry ladies! This type of dress demands high heels; the higher the better. Choose some shoes that are comfortable but also add a splash of drama to your look as well. You won’t regret it.

What lingerie to wear: When the neckline is low, you need to make sure that your lingerie matches. A classic plunge bra should do the trick here. Make sure that you match the tone of your bra to the color of your dress too.

Related Post: How To Define Your Lingerie Style

Classy Lady

No matter where you are or what you’re up to, you’re always the classiest lady in the room. So, when the biggest party night of the year comes around, you figure it’s best to keep the same trend going strong. You’re the type of lady who never needs all the attention when you walk in the room, and yet you can’t help to turn a head or two.

What outfit to wear: The Little Black Dress (LBT!) never goes out of style. This trend has been going strong since the mid-nineties and it shows no signs of stopping soon. Make sure that you dress your classic outfit up a bit with some sparkly gold jewelry.

What shoes to wear: When you opt for a relatively plain color for the main part of your outfit, you have room to experiment elsewhere. You can wear any color shoe you so choose here so why not go wild? Opt for an eye-catching red high heel look or some glittery flats.

What lingerie to wear: Since your outfit will likely have a classic cut, there are many different lingerie styles that you can choose. It could be the ideal time to try that push-up bra you’ve been eying up for months.

Queen Bee

Deny it all you like, you’re the ‘Queen Bee’ of your group. You’re the sassy lady that everyone comes to when they need a little advice and help. You’re also the one who sets the trends and isn’t scared to try something new now and then. So, on NYE, that’s exactly what you’re going to do!

What outfit to wear: An all-gold sparkly dress should be at the top of your ‘must buy’ list this year. Glitter is a huge deal for the 2017 festive season, and so you don’t want to miss out on this look. Opt for a sequined gown with a little creative flair.

What shoes to wear: There are two ways to go when it comes to your shoes — you can opt for a muted look or match them to your dress. For example, you may want to go for a gold pair of heels to complement your gown. Alternately, you could choose a pair that matches your skin tone so that they don’t attract any attention. The choice is yours.

What lingerie to wear: As you’re the leader of the pack, your lingerie needs to scream ‘queen.’ Why not pick something special like a gorgeous bustier and some cute briefs? The dazzling lingerie set will suit your personality more than you know.

As we wave a long goodbye to 2017, it’s time to see the year out in style. Take the time to really think about what could suit you this NYE. You never know — you might just find something that looks like it was made for you.

Related Post: How To Find The Perfect Bra For Your Holiday Dress

Featured image lingerie:

Parfait Charlotte Padded Bra 6901 in Black

While lingerie should make us feel great, sometimes, it leaves us asking a whole lot of questions. If there are things that you feel too awkward to ask, never fear. We just so happen to have all the answers you could possibly want here. What’s more, you don’t even have to ask the questions. You can just sit comfortably and read this post.

Here are the answers to the lingerie questions we’ve all asked ourselves at one point or another: 

How often should you replace your underwear?

Underwear does not last forever. If you’ve got briefs that remember your last five birthdays, something is terribly wrong. Here’s the thing, often enough, we forget that we need to replace these items of clothing. Since you wear them under your clothes, you may not think that they are as much of a priority as, say, a new dress or new shoes. Nothing could be further from the truth. As these pieces have direct contact with your skin, you need to make sure that you replace them on a regular basis.

When it comes to your briefs, you should be replacing them at least every six months to a year. Doing so will mean that they are in the best condition when you wear them. It also helps to make sure that you look after them properly when you are using them. For example, you need to pay close attention to the washing instructions on each lingerie piece before you wash them.

Why do bras have underwire?

A lot of modern bras have underwire, but do you know what this bit of metal actually does? Many women have no idea what the point of it is and simply assume that they need it. Well, the point of this feature is to help contour your breasts and create a lifted and supported shape under the clothes that you wear. Contrary to popular belief, it is not the thing that offers the most support. In fact, much of the support comes from the main band. Not all bras need underwire, but often women with larger breasts find that it is a real plus.

Why do my bra straps hurt?

If your bra straps are digging deep into your skin, that is not a good sign. The fact of the matter is that your straps should not ever be a source of pain. When they make imprints on your skin, it’s often the sign that the bra is too small. Wearing the wrong size bra is not only uncomfortable but it can be seriously annoying at the best of times.

Should you find that the straps of your bra hurt you all the time, the best thing that you can do is go and get fitted for a bra again. That way, you can get some lingerie that is just the right size for you, and so you will have no further complaints. What could be better?

Why do my measurements change?

That leads us nicely onto this next question. We all know that our bra size can change from time to time, and that in itself can be rather confusing. However, there is a few logical reasons for why this happens. Every now and then, you may gain or lose weight. There’s nothing to say that when this happens, it will affect your breast size, but it might. So, if you suddenly go up or down a cup size that could be the underlying reason.

Also, hormonal changes may mean that your breasts change size too. So, when you’re pregnant or change the form of contraception you use, you could find that you need to get refitted for a new bra. The point is that it’s 100% normal for your measurements to change over time, and so you just need to keep on top of your current size.

How can I feel comfortable in lingerie?

If you’re new to fancy lingerie, the whole thing may feel a little intimidating. Don’t let it be. The entire point of this type of clothing is that it should make you feel as truly awesome as you are. If it makes you feel anything less than that, it’s down to one thing and one thing alone. Your comfort. If you want to feel confident in lingerie, you need to focus on the pieces that make you feel incredible. Don’t settle for anything less.

Choosing pieces that you think are beautiful and that flatter your figure is a way to make sure that you look fabulous. You should also remember to adore your body no matter what. Stop criticizing it and start appreciating it for all that it is. The moment you pledge to do that, you will start feeling fantastic.

Believe it or not, the wonderful world of lingerie is not a taboo subject. It’s something that ought to be celebrated at every feat. When it comes to treating yourself to choice pieces, it helps to educate yourself on the mysteries of them. Don’t be shy! With any luck, we have answered your most burning questions here. So, you’re welcome!

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Have a question for us? Share it with us in the comments below!

Are you deep in the middle of holiday shopping? Eek! There are only a few weekends left until the big day is upon us, which means that it’s definitely time to get your act together. If you’ve yet to tick some of your most important people off your gift list, you may be worrying about what you’re going to do. Well, never fear, because we’re here for you.

There’s sure to be one glorious lady who you need to get something truly special for this year. Yes, we’re talking about your best friend.

If you’re not sure what to get her this holiday season, you’ve come to the right place. Here’s what you need to know:

Buying a gift for your best friend can be tricky

Your best friend is there for you when no one else is. Through thick and thin, she’s stayed by your side and shown you that she will always have your back. Perhaps she’s even surpassed the whole ‘friend’ label now; perhaps this special lady is more like a sister to you these days. Maybe you even have a shared Instagram account or plans to make one. Whatever your personal deal is when it comes to your number one gal pal, you absolutely need to show her just how much she means to you.

But wait, how should you do that? As the holidays are almost upon us, you may be wondering what you should get her. Here’s the problem: You almost know her too well. You are well-versed in her likes and dislikes, from her fave books and films to her pet hates and the food she just won’t touch. If anything, you’ve got too many options here. Still, here’s one that we just know she will adore — some oh-so-unique lingerie.

You know her sense of style better than anyone

Who knows your bestie’s style better than you do? Well, aside from her, probably no one. You likely know more about her personal sense of style and what she likes than anyone else on the planet. And that’s excellent news because it means that you will be able to pick out something that she will love in an instant. Choosing some lingerie for your best friend is actually going to be one of the easiest things you do this season.

Of course, you should also take the time to straighten out the fine details. You may not know her size, for example, which could be something of a stumbling block. Make sure that you figure out what it is (you may have to be sneaky about this!) before you go ahead and get her that fetch lingerie set you’ve seen.

Related Post: The Girl’s Guide To Buying Lingerie For Your Best Friend

She deserves something that makes her feel special

Every woman out there deserves to feel special and wonderful about themselves. What’s more, no lady should have to rely on the affections of some guy to make this dream a reality. Still, sometimes, we neglect this aspect of our lives. If you can see that your bestie needs a little boost, you could be just the person to give it her.

Buying her some fantastic lingerie shows that you believe she is beautiful and, crucially, that she deserves lovely things as well. So, when it comes to picking out just the right pieces, make sure that you keep this core message in mind. You need to choose underwear that just screams ‘you are perfect!’ all over. Because, and let’s be real here for a second, she 100% is.

Lingerie is an empowering and beautiful gift

Lingerie is not (and, frankly, never has been) about looking good for someone else. It’s about celebrating your body shape and how you feel. It’s that simple. So, with that in mind, buying your best friend a gorgeous lingerie set is only going to encourage her to do just that. When you buy your friend something that helps her appreciate her body, you’re showing her that it’s totally okay to love yourself now and then. Actually, it’s more than okay, it’s highly necessary to adore yourself.

So many gifts out there focus on self-improvement. We’re talking products that promise to change the way you look or things that ‘cover up’ your flaws. Forget that. That’s not what gifts are supposed to be about at all and you know it. Instead, they are meant to be about showing your friend just how much you love them and how special they are to you. Luckily, getting them lingerie says all that and then some. It’s such a beautiful gesture.

Final thoughts

So, what on earth are you waiting for? Your best friend deserves the finer things in life and that includes some glorious underwear. From bras with stunning patterns to elevated everyday essentials, there’s something that every lady will relish. Why not be the person to get it for her this year? Take the time to browse all the varieties online and find something that will actually take her breath away. This year, why not make her holidays extra exciting and get her something that she will adore more than anything else? You know it makes sense!

What gifts are you getting for your best friends this holiday season?

Is it time for a new bra? Now and then, there’s nothing quite like treating yourself to a brand new lingerie piece that makes you feel incredible. After all, every woman out there deserves to feel her best in every single thing she wears. And yes, that 100% includes her underwear and lingerie. Still, before you go ahead and buy yourself a new plunge bra or longline set, you have to make sure that it’s totally right for you. So, here are some all-important questions that you should ask yourself before buying new bras: 

1.  Are you sure of your bra size?

Your measurements are seriously important. If you’ve never been fitted for a bra, if your weight has changed, or if it has been more than a year since you bought new bras, it’s time for a bra fitting. You may not realize it, but your bra size can change over time. Everything from shifts in your hormones, weight changes, and just natural body alterations can mean that your size is different. Failing to get measured on a regular basis could mean that you end up buying the wrong bra size. Not only is that a waste of your hard earned cash, but it will also look ill-fitting and feel even worse. A bra fitting can help you get on the right track. 

2.  Do you know your bra sister size?

Here’s another tricky thing about buying bras: Your bra size may vary from brand to brand. That in itself can make finding the right one even harder than it would otherwise be. Luckily, understanding your ‘sister size’ could be the answer to your problems here. While you already know what size you’re measured at, you may not understand what other sizes could fit. For example, someone who wears a 34G may also fit a 32GG or 36FF. Another example? Someone with a 36c bra sister size could wear either a 34D or 38B. For a helpful list of bra sister sizes, head over to our chart here.

3.  Does the bra flatter your breast shape?

It’s not just the measurements of a bra that you need to consider when buying lingerie. You should also think about whether a bra style suits your breast shape. In truth, every lady out there is unique and will have her own shape. The more you experiment with different styles and cuts, the better you will understand whether a certain type of lingerie is the right move for you or not. 

4.  Does the bra suit your current wardrobe?

Remember, a bra is more than a mere piece of underwear — it’s an integral part of your ever-growing wardrobe. When it comes to buying a bra that suits you, you should consider whether it suits the clothing that you already know. Think about the colours you tend to wear as well as the various cuts of your clothing. We all have our staples that we tend to wear on a regular basis, which means that we can guess what style will be best for them.

Related: Why Don’t I Wear The Same Bra Size In Every Brand?

Parfait Sandrine Plunge Longline Bra P5351 in Cameo Rose | Parfait Matilda Contour Plunge Padded Bra P5311 in Bisque | Parfait Lucie Unlined Wire Bra P5202 in Barely Pink | Parfait Carole Unlined Wire Bra 3202 in Desert Flower

5.  Are you shopping for bras for everyday wear or a special occasion?

There are two types of bras in the world (actually, there are a whole lot more, but stick with me here!). There are the bras that you wear on a day-to-day basis and those you keep for special occasions. For example, you may choose t-shirt bras for your daily wardrobe but go for something a little more lacy for events and the like. Equally, you may find that having a strapless or racerback bra suits the dresses you wear for nights out, but you don’t want to wear them every day.  

6.  What do you like about it?

Look at the bra you’re about to buy. What is it that you adore about it? You should be able to reel off a whole list of things here, from the colour to the style of it. If you can’t, there could well be a problem. When it comes to treating yourself to fabulous lingerie, you need to fall head over heels in love with each and every piece. Otherwise, the question is, what is the point in buying it at all? Take the time to really look for something you want. You deserve to feel your best in every bra you own.

7.  Is there enough support?

Support is a big deal when it comes to bras. You absolutely need to make sure that the bra you choose gives you as much support as you need. This is especially important for women who have large boobs, as they will naturally need a little extra support in this area. And if you’re also looking for the ideal sports bra, you need to ensure that the one you choose keeps your breasts firmly in place without being uncomfortable.

8.  Have you tried something new here?

Do you tend to stick to what you know when it comes to your bra style? All too often, we just pick the same style of bra again and again because we’re too afraid to try something new. Well, perhaps it’s time to change your ways! Finding a new style or playing around with different patterns could be just the thing that you need. After all, it never hurts to freshen up your lingerie identity now and then.

Before you get your next bra, go ahead and ask yourself these questions. You’ll be so glad that you did!

Related: How Many Bras Do You Actually Need?

Parfait Ellie Contour Plunge Bra P5081 in Black/Nude

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Parfait Jeanie Plunge Molded Bra 4801 in Java