February was an exciting month for us. We were so proud to be a part of Indian Intimate Fashion Week’s first-ever plus-sized fashion show. As an inclusive lingerie brand, we’ve made it our mission to empower women around the world to seek out and wear beautiful lingerie that fits well and feels amazing.

We couldn’t think of a better way to pave the path and encourage open conversations about lingerie than with a series of events and an unforgettable fashion show centered around education, empowerment, and inclusivity.

Indian Intimate Fashion Week was a success, with renowned Bollywood actress and body positivity activist Zareen Khan headlining the show. It’s true that body positivity reigned supreme throughout the event, with our stunning models stealing the show in fan favorites Adriana, Charlotte, Elissa, Lydie, Wendy, Parfait Active, and Sandrine.

In a recent recap of the event by The Lingerie Journal, Ankita Soni, the Indian General Brand Manager of Parfait, shared that one of our goals is to “encourage women to feel empowered and be open to showcase their bodies, as there is no definition of a perfect or flawless body.” To us, all sizes are beautiful. Our #PerfectFigures campaign solidified our stance as a body positive lingerie line and we want to encourage our customers to embrace the #PowerOfPerfect worldwide.

Unfortunately, India’s plus size market has been underserved for a while. According to Ankita, “India is struggling with sizes. Sizes are missing, which has created a huge opportunity and potential for plus-size lingerie and our customers are expecting fashion and comfort in these sizes.”

As such, the lack of sizes has created a hole in the plus size intimate apparel industry in India and we want to help change that. This year, we’re opening up brick and mortar stores in India to provide women with the education and undergarments they need to feel supported, comfortable, and chic.

We’re looking forward to helping women in India shop for lingerie with body positivity, empowerment, and inclusivity in mind.

Thank you to The Lingerie Journal and Liz King for covering the event!

A cute workout outfit can be just as important as the workout itself. It’s not a secret that the right outfit can boost your confidence and put a little pep in your step – giving you the initial push you need to make it to your 8 AM yoga class or personal training session. Of course, a workout outfit has to be more than just cute – it needs to be able to stay in place, provide the support you need, and keep up with your workouts.

As easy as it is to find leggings, tops, and hoodies, sports bras are another story. No matter what size you wear, a stylish, supportive sports bra can be downright hard to find.

Fortunately, if you’re looking for a new sports bra, Your Tango and Parfait have you covered.

Your Tango recently selected our Parfait Active Sports Bra as one of the “15 Best Workout Clothes Of All Time”. Their list includes soft leggings, cozy hoodies, and supportive sports bras from some of the best activewear and lingerie brands.

Our favorite item on the list? The Parfait Active Sports Bra, of course! We designed this supportive sports bra with moisture-wicking Coolpass fabric and breathable mesh inserts – perfect for keeping you cool and comfortable during your workouts. We added hidden underwire to reduce bounce and a snug, sturdy band for maximum support. We wanted the design to be comfortable and versatile, so we added wide padded straps with heat seal adjusted tape to provide comfort for shoulders and the option to wear the style regular or racerback (ideal for narrow shoulders).

When looking at the fit, we knew we wanted a full coverage fit with seamed cups to contour the bust while still providing a flattering shape under clothing. Lastly, we needed to make sure the sports bra performed well and provided support for a wide range of sizes – from C to G cup. Constructed in high-quality fabrics with three different colors to choose from and two different ways to wear it (regular or with the straps crossed at back), this is a sports bra that truly does it all.

Shop the Parfait Active Sports Bra in sizes 34-44C, 30-44D, DD, E, F, FF, G in Infinity Blue, Black, and Claret Red at select retailers.

Thank you to Your Tango and Aly Walansky for featuring our Parfait Active Sports Bra in Infinity Blue!

It can be hard to say goodbye to a favorite bra, but sometimes it’s absolutely necessary to make room for new bras that fit well and feel amazing.

When should you toss, donate, mend, or throw away lingerie? Read on for everything you need to know.

Toss

Toss anything that is stained, damaged, ripped, or beyond repair. Bras with underwire poking out, crushed or dented cups, and missing hooks and eyes, also fall into the ‘toss’ category. For underwear, unless it’s new with tags, toss it out. Also, toss used nursing bras, maternity bras, and sports bras. Remember: Most organizations (including Goodwill) won’t accept used or well-worn lingerie.

Donate

Donate new with tags and new without tags lingerie – basically, anything that you’ve tried on but haven’t worn for more than a few minutes. Bras tend to stretch and lose their shape with wear, so avoid donating bras and underwear that you’ve worn to pieces.

For more info on where to donate your bras, check out our guide here.

Related: The Best Places To Donate Your Old Bras

Mend

Before you part with a favorite bra, keep in mind that there are some bra components that can be repaired with needle and thread. Detached straps, stretched out bands, and underwire poking out of a bra can often be mended.

Keep

Now is the time to be nostalgic. Keep special pieces that were worn during a special moment in your life. Your wedding lingerie, boudoir photo shoot lingerie, a favorite vintage bra, or a beautiful robe that no longer fits but can be worn open are all worthy of a place in your lingerie wardrobe.

Keep anything that you’re on the fence about parting with, too. Hold onto those pieces and try to incorporate them into your outfits. If it’s a bra in a color you never wear, go through your closet and look for an outfit that suits it. Lastly, keep anything that puts a smile on your face – even if it no longer fits – or pass it on to a friend or family member that you know will love it too.   

Final considerations

Bras can be expensive, so it makes sense if you haven’t cleaned out your lingerie wardrobe in a while. Of course, it’s also worth noting that you’re doing yourself a disservice if you’re wearing lingerie that doesn’t fit. Book yourself a bra fitting at a local lingerie boutique. Everyone deserves lingerie that fits well and feels amazing.

Spring is the perfect time to clean out your closet and dresser drawers and it doesn’t have to be a chore. Pour yourself a glass of wine (or a favorite drink – alcoholic or non-alcoholic is your choice), put on some music, and try everything on in front of a mirror. Make your piles of things to keep, donate, toss, or mend, make a list of what you need to purchase, and then enjoy the process of building a beautiful lingerie wardrobe that makes getting dressed in the morning stress-free and fun.

Related: How To Build A Lingerie Wardrobe You Love

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured lingerie:

Charlotte Padded Bra | Charlotte Bikini in Bronze

Do you have a wireless sports bra in your lingerie wardrobe? Wireless sports bras are an excellent alternative to sports bras with underwire. Sure sports bras with underwire have their benefits (the encapsulated cups separate breast tissue and help to reduce bounce), but wireless sports bras can be supportive too.

With a wireless sports bra, you don’t need to worry about the underwire poking you or rubbing against your skin during your workout. Plus, there are numerous options for full busts, including our very own Parfait Active Wireless Sports Bra with seamed cups and a wide elastic band constructed in moisture-wicking Coolpass.

Wondering if a wireless sports bra is right for you? Read on for everything you need to know. 

Wireless sports bras are supportive

Sports bra technology has come a long way in the past few years. Thanks to innovative fabrics and better production methods, wireless sports bras are a supportive option for anyone who doesn’t want to wear underwire while working out. Today, there are wireless sports bras for every workout – from low impact to medium impact to high impact. Plus, there are many sports bras that are sized like your favorite bra – with adjustable straps and a hook and eye closure as well to adjust the fit (ideal for full busts).

Wireless sports bras are great for asymmetrical breasts

The fit of wireless sports bras is more forgiving than the fit of encapsulated sports bras. Ideally, with any bra, you want your bust to be completely contained within the underwire. It’s not comfortable for a bra’s underwire to rest on top of breast tissue. Shopping for a supportive wireless bra can be challenging for people with asymmetrical breasts, but a wireless sports bra can help you get a great fit. Choose the size to fit your larger breast and you won’t need to worry about your smaller breast filling the cups completely.

Parfait Active Wireless Sports Bra in Black

Wireless sports bras are versatile

Wireless sports bras are having a major moment in fashion. With the athleisure trend still going strong, the Parfait Active Wireless Bra can be worn on its own with high waisted leggings or styled with a pair of jeans and a favorite jacket. Aside from being a supportive sports bra, this chic style looks equally perfect at the gym as it does on a day out running errands or shopping. If you like to maximize every piece in your wardrobe, a wireless sports bra might be a great investment piece for you.

Fit is incredibly important with any sports bra

Like any bra, the fit is the most important part. For the most supportive sports bra, look for a wide bra band in a firm fabric. Since most of a bra’s support comes from the band, you’ll want a snug, secure fit to keep the bra in place. To check the fit of the band, put on the bra and raise your heads in the air like you’re stretching. Does the band move up when you raise your arms or does it stay in place? If the band moves, size down in the band and up in the cup (your bra sister size with the smaller band size). If the bra doesn’t move, the band is a good fit as long as you don’t feel discomfort or pain from the snug band while working out (if so, size up or try a different bra style for a more comfortable fit).

Parfait Active Wireless Sports Bra in Black

Love the Parfait Active Wireless Sports Bra? Check out our store locator here for a stockist near you.

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Parfait Active Wireless Sports Bra in Black

Did you know that most lingerie brands release new collections for only two seasons per year (spring/summer and autumn/winter)? It’s true!

Of the two, spring/summer is easily the most colorful, fresh, and fun. While the rich color palettes and luxurious fabrics of autumn/winter are undoubtedly beautiful, we can’t wait to add fresh pops of color to our spring wardrobes. But color isn’t the only perk we’re looking forward to. With the weather warming up, now is the perfect time to try lingerie as outerwear or a bra in a bold and bright shade for an unexpected surprise.

If you couldn’t tell from our enthusiasm, Spring/Summer 2019 is one of our favorite collections to date. Best of all? We’re giving you a sneak peek of our Spring/Summer collections right here on our blog.

We’ve updated six of your most favorite collections with fresh new colors for Spring/Summer 2019. Read on for a sneak peek of the gorgeous hues and find out where to purchase them.

Parfait Active Wireless Sports Bra in Tea Berry

 Sandrine 

Sandrine Plunge Longline Bra | Sandrine Hipster in Ivory

The Sandrine collection is one of our most romantic collections. The stunning styles in this decadent collection feature beautiful floral lace and a curve-friendly fit. With its plunging neckline and sexy longline silhouette, the Plunge Longline Bra is a total knockout. The sheer lace cups of the Unlined Wire Bra read effortlessly chic while the supportive band and three-part demi cups support and enhance your natural shape. The Brazilian Thong and Hipster in sheer floral lace are beautiful, versatile additions to any lingerie wardrobe.  

Sandrine Plunge Longline Bra 

Sandrine Plunge Longline Bra | Sandrine Hipster in Ivory

Support can be sexy too. The Sandrine Plunge Longline Bra provides the perfect amount of support and shaping. This style features a plunging design with molded cups for a smooth, rounded shape and an overlay of lace that frames the décolletage. The multi-hook and eye closure and wide band with boning helps to keep the bra from rolling up throughout the day. This is a style can be worn on its own as a statement piece or under a favorite top or dress for a sexy secret. If you’ve been saving your beautiful lingerie for a special occasion, don’t! You’re every bit worthy of wearing fancy lingerie every day.   

Sandrine Hipster 

Sandrine Plunge Longline Bra | Sandrine Hipster in Ivory

The Sandrine Hipster is a hipster style panty with sheer stretch lace panels and a comfortable, light-as-air fit.  

Sandrine Collection Size & Color Options 

Size Range 

The Sandrine Plunge Longline Bra is offered in sizes 34-40C, 30-40D, DD, E, F, FF, G. 

The Sandrine Unlined Wire Bra is offered in sizes 34-44C, 30-44D, DD, E, F, FF, G (available in Black and Cameo Rose only). 

The Sandrine Brazilian Thong is offered in sizes S-4XL (available in Black and Cameo Rose only).  

The Sandrine Hipster is offered in sizes S-4XL.  

Color Options 

The Sandrine collection features five beautiful shades: Black, Cameo Rose, Wild Pink, Burgundy, and Ivory. Ivory is a brand new color for Spring/Summer 2019.  

Sandrine Plunge Longline Bra | Sandrine Hipster in Ivory 

Parfait Active 

Parfait Active Wireless Sports Bra in Tea Berry

The Parfait Active collection features a supportive Sports Bra with underwire and a Wireless Sports Bra with a sheer mesh top. These styles are designed with support and style in mind. Both styles are constructed in moisture-wicking Coolpass fabric and breathable mesh, which pulls moisture away from the body to keep you cool and comfortable. The wide elastic bands and back hook and eye closures help to keep the bras in place. The Wireless Sports Bra is chic enough to be worn on its own with a pair of high waisted leggings while the full coverage Sports Bra reduces bounce and ensures that you’re getting the support you need.

Read on for everything you need to know about the supportive Parfait Active collection. 

Parfait Active Wireless Sports Bra 

Parfait Active Wireless Sports Bra in Tea Berry

The Parfait Active Wireless Sports Bra is a supportive supports bra with wireless cups. This chic style is constructed in moisture-wicking Coolpass and breathable mesh. The lined, wire-free cups are seamed to shape the bust without compressing your shape. The full coverage style feels modern with the addition of a breathable mesh top. The wider elastic under band keeps the sports bra in place while working out. Shoulder straps with heat seal adjusted tape offer a customized fit – set them higher for low impact sports or lower for medium impact sports to keep the bust in place. The shoulder straps also convert to a criss-cross style at back – making this a great option for people with narrow shoulders. 

Parfait Active Wireless Sports Bra in Tea Berry

Parfait Active Collection Size & Color Options

Size Range 

The Parfait Active Wireless Sports Bra is offered in sizes 34-44C, 32-44D, DD, E, F, FF, G. 

The Parfait Active Sports Bra (with underwire) is offered in sizes

Color Options 

The Parfait Active collection features three versatile hues: Black, Rabbit/White, and Tea Berry. Tea Berry is a brand new color for Spring/Summer 2019. 

Parfait Active Wireless Sports Bra in Tea Berry 

Love our new spring collections? Check out our store locator here for a stockist near you. 

We Highly Recommend 

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help. 

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding. 

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment. 

Happy bra shopping! 

Featured image lingerie: 

Sandrine Plunge Longline Bra | Sandrine Hipster in Ivory

Did you know that most lingerie brands release new collections for only two seasons per year (spring/summer and autumn/winter)? It’s true!

Of the two, spring/summer is easily the most colorful, fresh, and fun. While the rich color palettes and luxurious fabrics of autumn/winter are undoubtedly beautiful, we can’t wait to add fresh pops of color to our spring wardrobes. But color isn’t the only perk we’re looking forward to. With the weather warming up, now is the perfect time to try lingerie as outerwear or a bra in a bold and bright shade for an unexpected surprise. 

From spring cleaning to back to school shopping (and every summer party in between), we can’t wait to make room for new lingerie that fits well and feels amazing.

If you couldn’t tell from our enthusiasm, Spring/Summer 2019 is one of our favorite collections to date. Best of all? We’re giving you a sneak peek of our Spring/Summer collections right here on our blog.

We’ve updated six of your most favorite collections with fresh new colors for Spring/Summer 2019. Read on for a sneak peek of the gorgeous hues and find out where to purchase them.

Cora

Cora Unlined Longline Bra | Cora Bikini in Pale Blush

Though it looks effortlessly chic under clothing, the Cora collection is designed to be shown off. This stunning collection features an Unlined Longline Bra and Bikini in comfortable microfiber and lace. Best of all, the lightweight fabrication feels smooth and soft to the touch – proving that you don’t have to sacrifice comfort for style.

Cora Unlined Longline Bra

Cora Unlined Longline Bra | Cora Bikini in Pale Blush

The Cora Unlined Longline Bra is a supportive longline bra with demi cups constructed in stretch lace. The design features an outer sling to lift and shape breast tissue for a full, rounded shape – no padding needed. The wide band features a multi-hook and eye closure with sturdy side bones to keep the bra in place (true to its longline design). The Cora Unlined Longline Bra is a great choice for the warm weather of spring/summer.

Cora Unlined Longline Bra | Cora Bikini in Pale Blush

Cora Bikini

The Cora Bikini is a pretty bikini style panty in microfiber and stretch lace. The microfiber fabrication throughout is refreshed with a sexy, sheer lace panel at center front running from hip to hip.

Cora Unlined Longline Bra | Cora Bikini in Pale Blush

Cora Collection Size & Color Options

Size Range

The Cora Unlined Longline Bra is offered in sizes 32-44D, DD, E, F, FF, G.

The Cora Bikini is offered in sizes S-4XL.

Color Options

The Cora collection features two soft shades and one bold hue: Pale Blush, Bare, and Navy Blue. Pale Blush is a brand new color for Spring/Summer 2019.

Cora Unlined Longline Bra | Cora Bikini in Pale Blush

Enora

The Enora collection features two stellar pieces: a supportive Minimizer Bra and a chic Bikini. Constructed in minimal stretch semi-sheer jacquard fabric and power mesh, the Enora collection is designed to support and shape your silhouette.

Enora Minimizer Bra | Enora Bikini in Raspberry

Enora Minimizer Bra

Enora Minimizer Bra | Enora Bikini in Raspberry

Struggling with getting your shirts to button? A minimizer bra might be just what you need. With its full coverage fit, strategic seaming, and minimal stretch fabrication, the Enora Minimizer Bra is designed to reduce the bustline by 1-1.5 inches. This three-part cup bra works by distributing breast tissue evenly across the chest to create a visibly smaller look with less projection. The wide power mesh band and sturdy straps work to keep the bra fitting well and in place.

Enora Minimizer Bra | Enora Bikini in Raspberry

Enora Bikini

Enora Minimizer Bra | Enora Bikini in Raspberry

The Enora Bikini is a bikini style panty constructed in sheer jacquard mesh. Pair with the matching Enora Minimizer Bra to complete the look.

Enora Collection Size & Color Options

Size Range

The Enora Minimizer Bra is offered in sizes 34-44C, 30-44D, DD, E, F, FF, G.

The Enora Bikini is offered in sizes XS – 4XL.

Color Options

The Enora collection features three versatile shades: Black, Nude, and Raspberry. Raspberry is a brand new color for Spring/Summer 2019.

Enora Minimizer Bra | Enora Bikini in Raspberry

Love our new spring collections? Check out our store locator here for a stockist near you.

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Enora Minimizer Bra | Enora Bikini in Raspberry

Did you know that most lingerie brands release new collections for only two seasons per year (spring/summer and autumn/winter)? It’s true!

Of the two, spring/summer is easily the most colorful, fresh, and fun. While the rich color palettes and luxurious fabrics of autumn/winter are undoubtedly beautiful, we can’t wait to add fresh pops of color to our spring wardrobes. But color isn’t the only perk we’re looking forward to. With the weather warming up, now is the perfect time to try lingerie as outerwear or a bra in a bold and bright shade for an unexpected surprise.

If you couldn’t tell from our enthusiasm, Spring/Summer 2019 is one of our favorite collections to date. Best of all? We’re giving you a sneak peek of our Spring/Summer collections right here on our blog.

We’ve updated six of your most favorite collections with fresh new colors for Spring/Summer 2019. Read on for a sneak peek of the gorgeous hues and find out where to purchase them.

Adriana

Adriana Lace Bralette | Adriana Bikini in Raspberry

The Adriana collection is designed with comfort and support in mind. The cups of the Lace Bralette and Babydoll are wireless with wide bands for ample support, wide straps and stretch lace lined in mesh for comfort, and wide bands with side boning to keep the styles in place. Pair with the matching Bikini to complete the look.

Adriana Lace Bralette

Adriana Lace Bralette | Adriana Bikini in Raspberry

The stretch lace and plunging neckline of the Adriana Bralette work under a multitude of necklines – from v-neck to plunging and everything in between. The wide straps provide comfort for shoulders while the lace detailing looks pretty peeking out of an off the shoulder sweater or top. This is a great bralette for full busts – the wide band with boning and multi-hook and eye closure work closure to provide enhanced support for DD+ cup sizes.

Adriana Bikini

Adriana Lace Bralette | Adriana Bikini in Raspberry

The Adriana Bikini is a soft and comfy bikini style panty constructed in microfiber and lace. The smooth microfiber back panel and stretch lace front panel fit and flatter curves for all-day comfort.

Adriana Babydoll

Adriana Babydoll in Raspberry

The beautiful Adriana Babydoll provides lift, support, and shaping without any wires. The flowy, flirty design skims over curves for a flattering look. This chic babydoll is perfect if you’re looking for a babydoll with bra support and it’s comfortable enough to wear while lounging at home or to bed when you want a little extra support.

Adriana Babydoll in Raspberry

Adriana Collection Size & Color Options

Size Range

The Adriana Lace Bralette is offered in sizes 30-42D, DD, E, F, FF, 30-40G

The Adriana Babydoll is offered in sizes 30-42D, DD, E, F, FF, 30-40G

The Adriana Bikini is offered in sizes S-4XL.

Color Options

The Adriana collection features five beautiful shades: Black, Pearl White, Sky Blue, Mulberry, and Raspberry. Raspberry is a brand new color for Spring/Summer 2019.

Adriana Babydoll in Raspberry

Charlotte

Charlotte Padded Bra | Charlotte Bikini in Blossom Print

With its fabulous fit, luxe satin fabrication, and glamourous vintage-inspired appeal – it’s not a surprise that the Charlotte collection is one of your favorites. The Padded Bra provides the support and shaping you’re looking for with a sexy, vintage meets modern design. Choose between the Bikini and High Waist Brief to finish off your retro glam lingerie look.

Charlotte Padded Bra

Charlotte Padded Bra | Charlotte Highwaist Brief in Blossom Print

The balconette cups and wide range of sizes (up to a K cup!) make the Charlotte Padded Bra a flattering choice for many cup sizes. The three-part foam-padded cups are cut and sewn to lift, shape, and center the bust while providing an extra layer of opacity under clothing. The wide set straps and sturdy power mesh band provide firm support. The Charlotte Padded Bra is a tried-and-true style with retro flair.

Charlotte Bikini

Charlotte Padded Bra | Charlotte Bikini in Blossom Print

The Charlotte Bikini is a flattering bikini style panty designed to hug curves without feeling uncomfortable or restricting. The overall fabrication and the elastic at the leg openings and waist have the perfect amount of stretch.

Charlotte Highwaist Brief

Charlotte Padded Bra | Charlotte Bikini in Blossom Print

The Charlotte High Waist Brief is a curve-friendly, full coverage panty with a high waist design in decadent satin. Topped with a big satin bow, this style is equally perfect for a day of errands as it is for a boudoir photo shoot.

Charlotte Collection Size & Color Options

Size Range

The Charlotte Padded Bra is offered in sizes 34-44C, 30-44D, DD, E, F, FF, G, GG, H (True Nude, Black), 34-44C, 32-44D, DD, E, F, FF, G, GG, H (Blossom Print), and 32-38B, 32-44C, 28-44D,DD,E,F,FF,G, 28-40GG,H,HH,J,JJ,K (Red/Black).

The Charlotte Bikini is offered in sizes S-4XL (True Nude, Black, Blossom Print) and XS-4XL (Red/Black).

The Charlotte High Waist Brief is offered in sizes S-4XL (True Nude, Black, Blossom Print) and XS-4XL (Red/Black).

Color Options

The Charlotte collection features four noteworthy shades: True, Nude, Black, Blossom Print, and Red/Black. Blossom Print is a brand new color for Spring/Summer 2019.

Charlotte Padded Bra | Charlotte Highwaist Brief in Blossom Print

Love our new spring collections? Check out our store locator here for a stockist near you.

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Charlotte Padded Bra | Charlotte Highwaist Brief in Blossom Print

February 23, 2019 was a very special night for us. A celebration of body positivity and inclusivity, the star-studded event marked our launch into India’s underserved plus size intimates market and showcased the season’s best plus size lingerie.

Thank you to all of the wonderful people that made this incredible event possible and everyone who attended, followed along at home, or helped spread the word.

We’re firm believers that everyone deserves high-quality lingerie that fits well and feels good. We look forward to seeing our beautiful customers in our India brick and mortar stores very soon.

Thank you for all of your love and continued support!

PARFAIT Celebrates India Launch With A Runway Fashion Show

PARFAIT lingerie celebrated their India launch with a runway show held in association with India Intimates Fashion Week at JW Marriot Mumbai on February 23, 2019.  The event which was headlined by famous Bollywood actress Zareen Khan, featured plus size women of all ages modeling various styles from PARFAIT’s latest Spring/Summer 2019 collection.

As a brand whose vision is to delight people with fashion around the world, it is only fitting that PARFAIT host the first of its kind plus size show in the Indian market.  They are a brand committed to size-inclusivity that is looking to reach a segment of women in India that are not being served in this sector of the intimates category.  With collections ranging from 28-44 bands, A-K cups and XS-4XL bottoms, PARFAIT is looking forward to helping women in India find gorgeous lingerie that fits their individual size and personal style.

About PARFAIT

PARFAIT is a brand dedicated to size-inclusivity, fit and innovative style.  The PARFAIT woman is independent and confident, fashion-forward and discerning. She pays utmost attention to fit in her bras and lingerie and wishes for stylish, comfortable, quality pieces at an accessible price point.

PARFAIT collections are designed to elegantly embrace and enhance the body, from petite to full figure sizing.  Styles range from bras to bralettes, sports bras to nursing bras, bridal lingerie to under-the-gown bustiers. Committed to size-inclusivity, PARFAIT collections are available in an expansive size range of 28-44 bands, A-K cups, and XS-4XL bottoms.

A press & celebrity favorite, PARFAIT collections have been worn by top actresses, models and performers around the world including Sofia Vergara, Sharon Stone, Nicki Minaj, Ashley Graham, Nicole Scherzinger, Gabrielle Union, Alicia Silverstone, British soul singer Lianne La Havas and more. Shot in a PARFAIT bra on the cover of Allure magazine September 2012, Vergara is quoted saying: “When I find a bra that works for me…” PARFAIT collections are available at retailers and e-retailers nationwide and throughout the globe. www.parfaitlingerie.com.

If you’ve ever had a bra fitting or shopped for lingerie recently, you’ve probably heard the statistic that 80% of women are wearing the wrong size.

Here’s what you might not know: The statistic comes from a 2004 study by lingerie retailer Wacoal America, who partnered with U.S. department stores to conduct their research. According to the study, the selected department stores recorded two sizes: the sizes of the bras the women wore to their fittings and their new bra sizes according to their bra fitters.

From the study, they found that the majority of women were wearing bras that were doing their bodies a disservice. Some of the common fit problems included bras being too big in the band, too big in the cups, too small in the band, or too small in the cups. They were suffering in these ill-fitting bras – quite possibly without realizing there were better options out there.

The most interesting part of the study is not the 80% statistic. It’s this: “More than half (56 percent) of all women are wearing a bra in which the cups are too small. Thirty percent of these women will wind up increasing by two or more cup sizes when properly fit, generally increasing from a C cup to a DD.”

Why is this so major, you ask? The study found that women were wearing a bra cup size that was too small and, as a bra fitter, this is something I see all the time.

Why do so many people wear bras that are too small? Here are a few possible reasons:

1.  They don’t know what a proper fitting bra looks like (or feels like).

When was the last time you wore a bra that fit well and felt amazing? We’re talking about a bra that felt like it was custom made for you (or close to it)? Some people have never experienced a bra that checks off all their boxes. Everyone deserves lingerie that feels like it was designed with them in mind and we want to help.

If you’re shopping online from home, read as much as you can about bra fitting. Take your measurements and double check the fit of your bras with our guide here. We also have dozens of other articles on our blog to help you out too.

Prefer to shop in store? Head over to a local lingerie boutique and they’ll be happy to help you shop.

2.  They’ve never had a bra fitting.

Have you ever had a bra fitting? There are certainly a lot of people that have never had one. It could be due to a number of reasons: maybe they aren’t comfortable with getting a bra fitting, or they don’t have a local lingerie store to go to, or they prefer to shop online.

While we always recommend getting a bra fitting before buying new bras – to avoid buying ones that don’t fit well – it’s entirely up to you if you’d like to get one or not. That being said, a bra fitting might be worth considering if you’re struggling with finding bras that fit.

Related: Ask A Bra Fitter: What Are Bra Fittings Like?

3.  They think a DD or bigger is huge, so it can’t be their size.

Did you know that all D cups fit differently? It’s true. A 32D will fit different from a 34D and a 36D, too. A cup size doesn’t really mean anything on its own – it needs a band size for context. I’ve had people tell me that they couldn’t possibly wear a D cup after wearing a B cup all their life. Or a G cup after wearing a DD cup all their life. And look at me in disbelief. There’s absolutely nothing wrong with needing a bigger cup size. In my experience, it’s pretty common.

4.  They’ve been wearing a certain size all their life.

Bra fitters know that a change in bra size can be difficult to process. Our job is to show you what a proper fitting bra looks like, hand pick bras for you to try on that we believe will work best for you, and answer your bra fitting and care questions. You are always empowered to choose if you want to buy a bra or not – and which size you want to buy. We’re merely there to help guide you along. If you’re having a hard time processing a new bra size, I think the most important thing to remember is that you’re not your bra size. Or your clothing size. Or your weight. Or your height. Those things don’t define you – you define you.

Related: Bra Shopping Guide: Tips For Buying New Bras

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Did you know that most lingerie brands release new collections for only two seasons per year (spring/summer and autumn/winter)? It’s true!

Of the two, spring/summer is easily the most colorful, fresh, and fun. While the rich color palettes and luxurious fabrics of autumn/winter are undoubtedly beautiful, we can’t wait to add fresh pops of color to our spring wardrobes. But color isn’t the only perk we’re looking forward to. With the weather warming up, now is the perfect time to try lingerie as outerwear or a bra in a bold and bright shade for an unexpected surprise. 

From spring cleaning to back to school shopping (and every summer party in between), we can’t wait to make room for new lingerie that fits well and feels amazing.

If you couldn’t tell from our enthusiasm, Spring/Summer 2019 is one of our favorite collections to date. Best of all? We’re giving you a sneak peek of our Spring/Summer collections right here on our blog.

Next up: The Vanna collection, which features a lacy Unlined Wire Bra, versatile Plunge Padded Bra, and figure-flattering Hipster.

Vanna Plunge Padded Bra | Vanna Hipster in Black/Gray

Vanna

The Vanna collection is all about comfort through chic everyday essentials. From the Unlined Wire Bra to the Plunge Padded Bra to the Hipster, each piece is designed to move with you throughout your day while providing the comfort and support you expect from your lingerie. Speaking of design, the scalloped lace and two-tone colorways are a breath of fresh air this season. They add visual interest to any outfit they’re paired with and each has endless styling options.

Read on for everything you need to know about the effortlessly chic Vanna collection.

Vanna Plunge Padded Bra | Vanna Hipster in Black/Gray

Vanna Plunge Padded Bra

The Vanna Plunge Padded Bra is a versatile molded bra with lace details and a plunging neckline that works under low-cut and v-neck necklines.

Vanna Plunge Padded Bra | Vanna Hipster in Bare/Ivory

Construction & Fit

The Vanna Plunge Padded Bra is a lingerie wardrobe staple. This chic padded bra defines, supports, and shapes the bust while amplifying cleavage. The scalloped lace neckline and front strap create a dramatic plunge neckline to show off your shape. The lace front straps are lined with stabilized tricot for support and to reduce bounce.

The fully lined cradle in stabilized tricot also functions to stabilize the bra and maximize support. The cups feature molded nylon pads for opacity and nipple coverage. The band features a scalloped lace overlay. Pair with the matching Vanna Hipster to complete the look.

Also features: Adjustable straps and a back hook and eye closure

You’ll love this bra if…you’re looking for a versatile plunge bra that can be worn with a multitude of outfits.

Vanna Unlined Wire Bra | Vanna Hipster in Black/Gray

Vanna Unlined Wire Bra

The Vanna Unlined Wire Bra is a supportive underwire bra with darted cups designed to shape, center, and lift your bust.

Vanna Unlined Wire Bra | Vanna Hipster in Bare/Ivory

Construction & Fit

The Vanna Unlined Wire Bra combines the support of an underwire bra and the comfort of a favorite bralette. This beautiful style features cups lined with a stretch medium weight mesh for a soft, easy fit on the bust. Darts shape the bust while enhancing your natural shape. The cradle is fully lined with stabilized tricot for stability.

Medium strength side bones smooth your silhouette and help to keep the bra in place. The microfiber band is both comfortable and supportive and feels soft on the skin. The contrast of the darker lace and lighter mesh are an unexpected touch. Delicate grosgrain bows at the straps and center front add beautiful detail to the Vanna Unlined Wire Bra.

Also features: Adjustable straps and a back hook and eye closure

You’ll love this bra if…you’re searching for a lacy underwire bra that is as supportive as it is beautiful.

Vanna Unlined Wire Bra | Vanna Hipster in Bare/Ivory

Vanna Hipster

The Vanna Hipster is a hipster style panty constructed in smooth microfiber and stretch scalloped lace.

Construction & Fit

The Vanna Hipster is an easy-to-wear style designed to hug, not constrict, curves. The scalloped lace along the leg stretches with you – no need to worry about the fabric digging into skin. The microfiber panel provides comfort and ease while sitting at hip level. The 100% cotton-lined gusset provides comfort and breathability. Pair with the matching Unlined Wire Bra or Plunge Padded Bra to complete the look.

Vanna Unlined Wire Bra | Vanna Hipster in Black/Gray

Vanna Collection Size & Color Options

Size Range

The Vanna Plunge Padded Bra is offered in sizes 34-44C, 32-44D, DD, E, F, FF, G.

The Vanna Unlined Wire Bra is offered in sizes 32-44D, DD, E, F, FF, G, GG, H.

The Vanna Hipster is offered in sizes S-4XL.

Color Options

The Vanna collection features two standout shades: Black/Gray and Bare/Ivory.

Vanna Unlined Wire Bra | Vanna Hipster in Black/Gray

Love the Vanna collection? Check out our store locator here for a stockist near you.

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Featured image lingerie:

Vanna Plunge Padded Bra | Vanna Hipster in Bare/Ivory