Why Is Buying A Bra That Fits So Hard?
When was the last time you went bra shopping? Have you been putting it off because you struggle with finding bras that fit? If so, you’re not alone.
For many women, bra shopping is challenging and stressful. They dread going to the store to try on bras with the hope that one of them fits. They wish there was a way to try things on before ordering online because there’s a chance at least one of them won’t work out. Sure, there are numerous bra sizing calculators and bra fitters to help you figure out your bra size – but there isn’t a foolproof way to tell if a bra will fit or not.
In most cases, bra shopping involves a lot of trial and error. Even if you know your bra size, you’ll still need to try a bunch of bras on until you’ve found “the one”. After all, your bra size is just a guide. There’s a chance you may wear need to size up or down in the band or cup (using bra sister sizing) to get the fit just right. And then there are the differences in sizing between brands and styles. Even the fabric choice and construction of the bra play a role in whether it will fit or not. No matter what bra size you wear, there is a lot to consider.
If you’ve ever wondered why buying a bra that fits is so hard, this article is for you. Read on for the full scoop.
Not all bra brands fit the same
Let’s say you find a demi bra you like from one brand. You’re a fan of the fit, color, and style. So far, this one’s a keeper. Then you move on to the next bra. It’s also a demi bra and in the same size, but from a different brand. Held up next to each other, the bras look pretty similar. But when you try the second one on, it feels completely different. You’d need to go up at least one band size in this one to make it work. You ask yourself: “How can two bras of the same style fit so differently?”
Here’s why: There is no universal standard for bra sizing. Bra sizes can vary from brand to brand and style to style. Fabrication can vary, too. For example, One of the bras you tried on may have a stretch lace band while the other features a sturdy power mesh band – both can change the overall fit of the bra. Another example? Each brand uses their own patterns and grades (scales their sizing up or down) according. So even though they may look similar, the fit could be very different.
Related: Bra Shopping Guide: Tips For Buying New Bras
Not all bra brands design beyond core sizing
Why do so many brands only go up to a DD or DDD cup in sizing? You wouldn’t believe the amount of stores I’ve been into that only carry up to a DD cup. On the other end, women who wear an A or AA cup also have a hard time finding their size in store. So why are so many stores leaving petite customers, full-busted customers, and plus size customers out? The answer is a bit complicated. A lingerie brand may choose to limit their sizing to a specific range, which can negatively affect women who like their lingerie but wear a bra size outside of the brand’s size range. The biggest factor is typically cost. It can be very expensive to expand a sizing range beyond the brand’s core sizing (so some brands never do). While those brands may have made a decision to stick with their core sizing (which unfortunately leaves a lot of women out), there are plenty of inclusive lingerie brands that go beyond a DDD cup and are dedicated to helping women find bras that fit well and feel amazing on.
From differences in sizing to a lack of options in many stores to the general frustration of having to try on a bunch of bras, we hear you loud and clear – lingerie shopping is tough. We hope this guide gives you a little insight into why you might be having trouble finding a bra that fits. If you need help with finding the right fit, we recommend visiting a local lingerie boutique for help. The expert bra fitters at lingerie boutiques can determine your bra size and hand pick bras for you to try on – simplifying the process and saving you valuable time in the fitting room and out.
One last tip: Once you find a bra that fits well, do yourself a favor and buy it in a few colors. There’s nothing wrong with rotating between 3-4 bras of the same style. When it comes to bras and underwear, buying multiples is a good thing.
Related: How To Build A Lingerie Wardrobe You Love
We Highly Recommend
Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.
Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.
If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.
Happy bra shopping!