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what is a bra fitting

It’s time to come clean. The last time you assessed your bra size, did you simply try a couple different styles on and instantly settle for the one that seemed to fit fairly well? Many of us tend to spend more time thinking about what fun styles and colors of bras we’re lusting after than whether we’re buying the correct size. But the fact of the matter is that unless we are indeed buying them in the right size, those bras will never quite live up to their fabulous potential (no matter how much lace or how many bows they may have!).

And that’s where a bra fitting comes in. Letting an expert handle the fitting means you’re more likely to address any issues that you’ve faced with bras in the past, and are also more likely to find ones that work for you.

So, ready to bring in a pro? Here’s the lowdown on what a bra fitting entails, plus some must-know tips to get the most out of your experience.

What is a bra fitting?

Picture this: An expert takes a couple measurements, asks a slew of questions about your concerns and preferences, enlightens you on your correct size and then brings you a number of styles that are tailored to your specific needs. Sound like a dream? Well, that’s a bra fitting in a nutshell. In addition to taking the headaches and hassles out of trying to figure out your actual size, a professional can also address issues you’ve faced in the past (such as cups that pucker or a band that rides up in the back) as well as suggest specific styles that cater to the unique size, shape and placement of your boobs. They can even help you to determine your sister size, which is immensely helpful when buying bras across different brands and styles. The bottom line is, there’s no online calculator or guide that can recreate this experience at home.

When should I get one?

Did you just gain or lose some weight? Then there’s a solid chance your bras won’t fit properly anymore, and you’ll need to get a fitting to figure out how your size has changed. Or, have you noticed that your bras are causing any kind of discomfort, such as shoulder pain from straps cutting in, underarm soreness or cups that dig into your breast tissue? That’s another indicator it’s time for a fitting. Even if you notice that your bras simply don’t look as flattering as they used to as a result of gaping cups or a band that’s too loose, you’ll want to seek out a professional to conduct a bra fitting. Bras are garments with a highly intricate construction, and a pro will understand the ins and outs of every single feature so that they can guide you to the best ones for you. As a general rule, we recommend getting a fitting from a pro every six months to a year. That way you can identify any subtle changes in size while also replacing old bras that are losing their luster and simply aren’t doing their job anymore.


A bra that fits flawlessly lends just the right level of support, structure, and shaping will allow you to feel consistently comfortable while guaranteeing that all the stylish ensembles you sport on top of them look stunning. And fortunately for you, a bra fitting can help guide you toward those pieces that will accomplish precisely that. Now that you know what this service entails, you’re all set to boost your own personal bra knowledge (oh — and do a little shopping, of course!).

We Highly Recommend

Whether you’re shopping for new everyday bras or lingerie for a special occasion, it’s always a good idea to seek out a second opinion. We know how hard it is to find bras that fit well and feel good, especially when you’re doing it on your own. If you’ve ever felt unsure about your bra size or you just don’t know where to go to find good bras, it’s time to let a bra fitter help.

Many specialty lingerie boutiques offer bra fittings. Their expert bra fitters will take the pain and frustration out of bra shopping and do all the work for you. Even better, their product knowledge can save you time and money. Plus, they know where all of the best bras are hiding.

If you’ve struggled with finding bras in the right size, it’s time to make a change. Visit our specialty store locator to find a store near you and schedule an appointment.

Happy bra shopping!

Feature image lingerie:
Mod By Parfait Modern T-Shirt Padded Bra A1381 | Mod By Parfait Modern Hipster A1385 in Bare


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Published by

Rebecca Strong

Rebecca is a Boston-based freelance writer who focuses on style, fitness, food, and travel. She has contributed to such publications as HuffPost, Elite Daily and U.S. News & World Report. When she's not writing, she can be found at home or in the studio working on the songs for her upcoming album. Her favorite bra is a black demi-cup style with all-over-lace — timeless and feminine.

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