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You took the time to get a bra fitting and go bra shopping. Now you have a few new bras to wear each week. Whether you decide to wear them first and then wash them, or wash them before wear you them, how you care for your bras plays an important part in how long ...read more →


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We know how hard bra shopping can be, so we’ve created a series to help you find the best bras for your bra size. First up: D cups. From 30D to 44D, we’ve got you covered. Here are the ten best bras for D cups: Bralette Adriana Lace Bralette P5482 | Adriana Bikini P5483 in ...read more →



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Thinking of opening your own lingerie store one day? Or maybe you just love lingerie and have always wondered what it would be like to work at a lingerie store. If this sounds like you, a job as a bra fitter could be the perfect fit. Bra fitters play an important role in the bra ...read more →


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Shopping for new bras? You’ve come to the right place. Today, plus size customers have more lingerie options than ever. Now, you can find beautiful bras at your local lingerie boutique in sizes that include 38-54+ bands and A-K+ cup sizes. With lingerie brands focused on designing inclusive lingerie, women of all sizes are finally ...read more →


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Does your bra fit you correctly? You might assume that the answer is yes, but all too many women wear the wrong size. If you don’t know just how bra cups should fit, you could be making a major mistake when it comes to selecting lingerie. Here’s what you need to know about how to choose ...read more →



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Today, there are more lingerie brands than ever on a mission to help women find lingerie that feels incredible and fits amazing. So, what do all of these brands have in common? Here are six things lingerie brands want you to know: 1.  We listen to your feedback Feel like your feedback goes into a ...read more →



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Can the right bra change your life? We believe it can. So many of us walk around every day without giving our bras much thought. You might forget you’re wearing a bra until the strap falls off your shoulder or the bra band starts to dig into your skin. And you just kind of accept the ...read more →


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From puberty to menopause and everywhere in between, your breasts will likely change a few times throughout your life. If you’re like most women, you’ll probably wear a bra every day for much of your life. While you might prefer to go braless, we can’t stress the importance of wearing a proper-fitting bra enough when ...read more →



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Nursing bras are one of the many investments mothers make during and after their pregnancies — and they’re well worth it. After all, nursing bras ensure that moms get adequate support during this stage and can comfortably and conveniently breastfeed their babies. Once an infant has moved beyond the breastfeeding stage, though, mothers often wonder what to ...read more →


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When choosing a bra, we have countless options at our fingertips. But one of the key decisions we have to make is: molded or non-molded? Of course, there are advantages to each. Selecting which is right for you will depend on your expectations for what the bra should do. Luckily, we’ve broken down not only ...read more →


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Let’s start with a simple question – how comfortable is your bra? Is it digging into your skin? Is it giving you the support you need? Do you feel restricted by it? These are questions that you may never have asked yourself before now. But perhaps you should. You likely spend the majority of the ...read more →



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Do you own a t-shirt bra? T-shirt bras are among the most popular bra styles in the lingerie industry. Women everywhere love the t-shirt bra for its smooth, seamless support. What else would you wear under fitted tops and dresses? T-shirt bras give you a clean line under clothing, so the focus is on you ...read more →


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Have you ever had a bra fitting? If not, you’re missing out. Bra fittings are essential for finding bras that fit. A bra fitting involves taking your measurements (typically overbust and underbust), determining your bra size, and hand-picking bras for you to try on in store – all under the expert care of a bra ...read more →



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Can’t make it to a local lingerie store or department store? Online swimsuit shopping might be the next best thing. While we always recommend visiting a local lingerie or swimwear boutique for a new swimsuit – especially if you’re shopping for a bra-sized swimsuit – sometimes it’s just not an option. Here’s how to shop ...read more →


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