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Here’s the thing about bra styles. You may have your favorites, and you may not feel like it’s necessary to know every single option available. But in fact, knowing the differences between every style can make you a smarter shopper: it can help you to more accurately and efficiently determine which ones will work best ...read more →



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A good strapless bra can be hard to find. Whether you’ve found your perfect fit or you’re still searching, here are a few necklines that work perfectly with strapless bras: Off the shoulder No one wants their bra straps to show when they’re wearing an off the shoulder top or dress. Off the shoulder necklines pair ...read more →


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From blush to magenta (and every rosy shade in between), pink is one of the prettiest colors for lingerie. We love how easy it is to dress up or down and how effortless it looks when worn year round. Pink can be paired with soft shades of ivory, cream, lavender, and baby blue or contrasted ...read more →




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There are some questions that we are too afraid to ask our girlfriends; questions that we don’t want to look silly for asking but that need answering all the same. Here’s one of them: Should you wear a bra when swimming? It’s a common thought. But what’s the truth of the matter? Let’s take a ...read more →


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Have you ever struggled with finding bras that fit and didn’t know where to turn? Welcome to our Best Lingerie Stores series, where we’re chatting with the best local lingerie stores and sharing their bra fitting expertise with you. These lingerie stores have helped hundreds of thousands of women find their favorite bras — and they want to ...read more →



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Tis the season to be jolly! Now that the festivities are well and truly underway, there may be one small thing on your mind. Body positivity is a year-round mission and it shouldn’t stop simply because there’s a massive holiday around the corner. If you want to stick to your #BoPo goals this season, here ...read more →



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Ready to revamp your lingerie look this holiday season? As you’re preparing to celebrate the festive period with parties and dinners, you may be thinking about what to wear. Why not add a little pizzazz to your event with a brand new piece of lingerie. If you’ve never worn a push-up bra, you may be ...read more →


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When was the last time you went bra shopping? Have you been putting it off because you struggle with finding bras that fit? If so, you’re not alone. For many women, bra shopping is challenging and stressful. They dread going to the store to try on bras with the hope that one of them fits. ...read more →



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Looking for that perfect piece of lingerie? You might just get yourself an amazing deal if you start looking around online! When it comes to how to find a good bra, there are some tips and tricks you can try for yourself. With that in mind, here’s what you need to know before you go ahead and ...read more →


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Let’s be real: When you think of support, you probably don’t think of wireless bras. And there’s no denying that underwire is a powerful feature — not only is it super supportive, but it can provide some incredible lift and even some subtle shaping. But does that mean wire-free bras aren’t supportive? This is an especially ...read more →


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Deck the halls with… bras and panties, of course. The mistletoe is hung, the tree is adorned, the lights are up, and all that’s left to do is craft your wishlist. What’s on it? Lingerie, naturally! It makes sense, too. The holiday season serves as the perfect time to refresh your collection. The only question ...read more →



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Consider this: You take your coloring into account when you buy a shade of lipstick, a foundation, a pair of sunglasses, or a cocktail dress. So why should lingerie be any different? When you’re eyeing a stunning satin demi-cup bra or a lace babydoll, you obviously need to know your size to ensure it fits flawlessly. But you ...read more →


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